ACD Social & Content

Summary

Join GREY as an Associate Creative Director of Social and Content, leading a team of creatives and generating innovative ideas for exceptional content and campaigns. You will be responsible for leading a team, generating innovative ideas across platforms, guiding team members in developing concepts, generating ideas for new business, leading effective team meetings, collaborating with partners, developing junior teams, overseeing content assessment, collaborating on implementation, and building client confidence. The role requires 7+ years of experience in social video content creation, 3+ years in experiential campaigns, a strong creative portfolio, excellent communication skills, marketing knowledge, experience with large teams, and the ability to handle multiple projects. The ideal candidate is creative, productive, collaborative, and adaptable. The salary range is $135,000 to $160,000, and a competitive benefits package is offered.

Requirements

• At least 7+ years of industry experience concepting, writing, and producing social video series for a brand, publisher or platform
• 3+ years of Experiential Campaign experiences such as pop ups, product launches, live events, with unique experiences to grow brands
• Strong creative portfolio highlighting relevant/category experience and industry award winning work
• Solid verbal communication skills, with experience presenting to all levels of clients
• Knowledge of marketing, all forms of advertising, and digital experiences, with proven conceptual and design abilities
• Experience working with large teams in client-facing role
• Excellent written and presentation skills
• Able to handle multiple projects in a fast-paced environment

Responsibilities

• Generate innovative ideas across all existing and emerging platforms and inspire colleagues to create world-class, pioneering work and content
• Lead a team of social video creatives who concept, script, produce and edit social content across all client platforms (YouTube, X, TikTok, Pinterest, Instagram, etc)
• Guide, teach and push members of the team in developing concepts that are socially relevant and on brand for clients
• Generate ideas to help pitch and win new business
• Lead effective team meetings to both organize high quantity of work, but also to inspire and motivate team members
• Work with internal and external strategic partners to create products using the most current industry best practices
• May develop junior teams with careful and consistent feedback, mentorship and model behavior
• Oversee and provide thought leadership in the assessment of existing properties for content value, relevance, aesthetics, branding and overall experience
• Collaborate with cross-functional team on implementation feasibility to ensure conceptual ideas are realizable
• Build confidence with clients through compelling presentation of content ideas

Preferred Qualifications

• Creative: Putting together two things to create a third thing no one’s ever seen before
• Productive: Acting on ideas to make things happen and get stuff done
• Collaborative: Focused on the greater good versus personal gain
• Adaptable: Ready and able to embrace change

Benefits

• Competitive benefits package
• Hybrid approach including required in-office days