Today's Business is hiring a
Affiliate Strategist

Summary

The job is for an Affiliate Strategist at Today's Business, a well-respected affiliate management agency. The role involves managing parts of internal and external affiliate programs, identifying and recruiting new affiliates, coordinating campaigns, and reporting to the Director of Growth and Partnerships.

Requirements

• One (1) year of digital marketing experience preferred
• Public Relations experience preferred
• Knowledge of spreadsheets and pivot tables
• Experience working with a CRM system

Responsibilities

• Manage parts of internal and external affiliate programs
• Identify, recruit new affiliates/publishers
• Identify opportunities for optimization within current list of publishers
• Recruit, manage and develop publisher relationships on behalf of advertisers
• Identify new sources of revenue on behalf of advertisers by extending reach through new publisher relationships or optimizing affiliate marketing campaign strategies
• Review and take action on pending publisher applications within networks
• Review Google alert notifications
• Perform 'Help A Reporter Out' (HARO) Outreach and Response
• Add text links, coupons, banners, etc. as directed in the affiliate networks
• Create and monitor necessary promo codes, tracking links, and landing pages
• Monitor competitive activity to identify trends and opportunities
• Keep affiliates up to date on new products and any program enhancements
• Provide regular newsletter communications to help support affiliate partners
• Prepare agendas for client meetings
• Build relationships with editors and freelance writers
• Update and maintain the affiliate CRM, TeamMates
• Report and Run Client Conversations with the Account Management Team to assure client satisfaction
• Prepare proper documentation for all meetings including sales reports, outreach reports and assets requests
• Perform other related duties as assigned

Preferred Qualifications

• Ability to work in a fast-paced environment with constantly changing priorities
• Sales experience preferred, but not required
• Copywriting experience preferred, but not required

Benefits

• Medical, Dental, and Vision coverage
• Short Term Disability
• Basic and Voluntary Life Insurance
• FSA/DFSA
• 401k matches up to 4%. Vested immediately upon eligibility
• Up to 15 PTO days per year with increases based on years of service
• 11 paid holidays plus 1 floating holiday per year
• Employee Assistance Program
• Summer Friday hours all year (off at 2:30 local time)
• Fully remote