Analista de Marketing de Parcerias

Summary

Join Wellhub, a corporate wellness platform, as a Partner Marketing Associate in São Paulo! You will play a key role in building and maintaining a partner network, focusing on Spanish-speaking LATAM countries. Responsibilities include implementing partner value propositions, supporting market positioning, designing go-to-market strategies, and tracking performance. You will collaborate with various marketing teams and build relationships with partners and fitness associations. This role requires experience in partner marketing, B2B marketing, and cross-functional collaboration, along with fluency in Spanish and English. Wellhub offers a flexible work environment, comprehensive benefits, and opportunities for career growth.

Requirements

• Proven experience in partner marketing, B2B marketing or marketing in general
• Proven experience in cross-functional collaboration and project management
• Native speaker or fluent in Spanish with experience working in the LaTAm market and Advanced English
• Alignment with a culture of well-being and a healthy work-life balance

Responsibilities

• Implement the Partner Value Prop: Implement key messaging to attract and engage Wishlist partners e.g. by developing compelling sales materials such as one pagers, case studies, presentations, videos
• Support market positioning: Work with our corporate communication and partnerships teams to identify and implement key media opportunities to present Wellhub effectively to the fitness and wellness industry
• Own the GTM strategy for new Partner launches: Design and implement comprehensive go-to-market (GTM) strategies to drive partner awareness and growth (new users) with parallel marketing teams when we launch new partners
• Performance tracking: Measure and report out on the success of the activities you are responsible for, using KPIs like user growth, lead generation and campaign performance data
• Budget tracking across SS LatAm projects and deliverables
• Create meaningful relationships with Spanish Speaking partners and fitness associations
• Collaborate cross-functionally: Work closely with the partnerships, marketing and other internal teams to ensure alignment of marketing efforts with overall business objectives. Foster a collaborative environment to drive collective success
• Lead our SS LatAm Fitness influencer program to help build advocacy and brand awareness within partners
• Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life balance

Preferred Qualifications

• Familiarity with Canva and Photoshop  is a strong plus
• Experience creating marketing for partners (B2B) rather than end-users is valued

Benefits

• Health, dental, and life insurance
• At Wellhub, flexibility fosters a happier, healthier, and more productive work environment for everyone. As a Flexible First company, we offer two work model options: flexible hybrid and full remote, and make the office a place for collaboration, community, and team building. The model for this role can be discussed with your recruiter and hiring manager. We offer all employees a home office stipend and a monthly flexible work allowance to help cover the costs of working from home
• Wellhubbers and their leaders can make the best decisions for their scope. This includes flexibility to adjust their working hours based on their personal schedule, time zone, and business needs
• We believe in our mission and encourage our employees and their families to take care of their wellbeing too. Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more. You will receive the Gold plan at no cost, and other premium plans will be significantly discounted
• We know how important it is that our employees take time away from work to recharge
• Vacations after 6 months and 3 days off per year + 1 day off for each year of tenure (up to 5 additional days) + extra day off for your birthday
• Welcoming a new child is one of the most special moments in your life and we want our employees to take the time to be present and enjoy their growing family. We offer 100% paid parental leave to all new parents and extended maternity leave
• Outstanding opportunities for personal and career growth. That means we maintain a growth mindset in everything we do and invest deeply in employee development
• An exciting and supportive atmosphere with ambitious people from around the world! You’ll partner with global colleagues and share in the success of a high-growth technology company disrupting the health and wellness space. Our value-based culture of trust, flexibility, and integrity makes this possible every day