Sierra Club is hiring a
Associate Press Secretary

Summary

Join our team as an Associate Press Secretary to lead communications strategies within a portfolio of projects while helping to support other regional communications priorities. As a key component of this role, you will lead media outreach by organizing press conferences and other media events, coordinating the submissions of op-eds and letters to the editor, pitching stories, tracking and reporting coverage, compiling data, and nurturing relationships to grow a diverse bench of spokespeople.

Requirements

• Experience with media relations
• Excellent writing and verbal communications skills
• Ability to interact cooperatively and effectively with internal and external partners
• Committed to evolution
• Uplifting and additive

Responsibilities

• Plan and implement communications strategy for the Sierra Club on a portfolio of projects
• Serve as liaison across internal teams and committees, as well as with external partners and stakeholders, to advise on communications strategies and tactics
• Track media coverage of relevant issues
• Develop and execute long-term and rapid-response media outreach plans to advance narratives and outcomes in adherence to the Jemez Principles for Democratic Organizing
• Develop messaging, written, and produced assets to advance Sierra Club goals
• Work with federal press secretaries to localize federal agency media opportunities
• Create strategic media responses to relevant reports, Environmental Law Program work underway, and other external developments
• Contribute to staff strategy meetings, and stay current on substantive and political developments in major conservation campaigns by reading latest literature, attending meetings and maintaining contact with relevant sources
• Build relationships with local, regional, and trade reporters and influencers
• Serve as a point of contact for those reporters in order to advance media coverage
• Pitch relevant stories and connect reporters with spokespeople
• Train and coach staff and volunteers in strategic communications skills
• Identify, train, and place compelling spokespeople
• Support staff, volunteers, and partners with media training, messaging guidance, and interview preparation

Preferred Qualifications

• Demonstrated knowledge of energy, lands, and/or climate issues and relevant media landscape
• Experience executing creative tactics including audio/video, podcasts, projections, murals, performance art, and advertising
• Ability to build alignment between stakeholders while project managing competing priorities
• Proficiency with Cision and/or other media outreach and tracking tools

Benefits

• Medical, dental, and vision coverage
• Retirement savings 401(k) plan