Channel Marketing Manager

Summary

Join Rubrik's team as the Americas Channel Marketing Manager, focusing on building and scaling marketing initiatives with key channel partners in North America. This remote role (hybrid in the San Francisco Bay Area) requires experience in building integrated campaigns, owning demand generation programs, and driving pipeline growth. You will be a critical member of the channel go-to-market team, shaping marketing strategy and executing co-marketing programs. Success involves collaborating with partners and internal teams, defining messaging strategies, tracking KPIs, managing budgets, and conducting quarterly marketing reviews. The ideal candidate possesses strong channel marketing experience, strategic direction setting abilities, and excellent program management skills. Rubrik offers competitive salary, bonus potential, equity, and benefits.

Requirements

• 7+ years’ experience in channel marketing
• Experience in the cybersecurity industry
• Self-motivated, can work independently and proactively to resolve issues, take ownership for tools and processes
• Ability to work in a highly cross-functional environment to drive outcomes-based plans, programs and execution
• Broad experience across various marketing disciplines, such as, campaigns, events, brand, content
• Top notch project management skills. You know how to keep the trains running on time, while maintaining good relationships
• Proven ability to manage projects end-to-end, including follow-up and measurement
• Excellent writing, presentation, copywriting and communication skills
• Solid working knowledge of the B2B marketing technology landscape (Marketo, SFDC, etc.)

Responsibilities

• Be a critical member of the channel go-to-market team in shaping the marketing strategy AHEAD, GuidePoint, and ePlus
• Build and execute co-marketing programs, campaigns, and sales plays
• Identify, cross collaborate and build relationships with key stakeholders at partners, as well as internal cross-functional teams, to unlock joint marketing opportunities
• Assist in creating and defining messaging strategies in partnership with product marketing and alliances marketing and activate them across various demand generation programs
• Set, track, and report progress on KPIs and ROI metrics. Conduct quarterly marketing reviews with partner leadership to assess success, identify gaps, and ensure ongoing alignment
• Manage budgets and partner MDF to maximize impact and optimize spend

Benefits

• Bonus potential
• Equity