Content Alchemist

Summary

Join Game7, a leading Web3 gaming company, as their Content Alchemist. You will be responsible for crafting engaging content that bridges complex financial concepts with the excitement of gameplay, targeting retail speculators, crypto enthusiasts, and social traders. Your role will involve creating social media posts, refining brand voice, developing launch campaigns, and building a comprehensive content calendar across multiple platforms. You will also implement A/B testing, produce retention campaign content, and establish a cross-functional content request system. Ultimately, you will own Game7's content strategy, managing relationships with creators and agencies, and demonstrating content's impact on growth and revenue. This is a high-impact role where you will shape how millions engage with financial markets.

Requirements

• Track record of results: You've created high-conversion landing pages, retention campaigns, or social strategies with the metrics to prove it
• Extreme versatility: You write everything, from technical explainers to viral one-liners with equal skill
• Cultural fluency: You naturally understand crypto and trading subcultures without needing to research the lingo
• Strategic mind: You see how each piece of content fits into larger business goals and user journeys
• Autonomous execution: You don't need hand-holding to go from concept to published content that delivers

Responsibilities

• Create and publish social posts to boost our social engagement by 30%+
• Refine our brand voice guide that balances WSB energy with financial credibility
• Refine our launch campaign content that drives FOMO and excitement
• Build our content calendar and identify immediate win opportunities
• Launch coordinated content calendar across 5+ platforms where our audience actually lives
• Implement A/B testing framework that continuously improves key messaging components
• Produce content for our retention campaigns that increase user engagement metrics by 25%+
• Establish cross-functional content request system with product and design teams
• Own Game7's entire content strategy across product, marketing, and community
• Develop the playbook that balances edgy, meme-worthy content with regulatory compliance
• Build and manage relationships with specialized content creators and agencies
• Lead weekly content strategy meetings with cross-functional stakeholders
• Create dashboards that prove content's direct impact on growth, retention, and revenue