Content Strategist II

Summary

Join Fearless Digital as a Content Strategist II and contribute to building software with a soul. You will structure content to meet user needs, develop content production and management processes, and collaborate with cross-functional teams. This fully remote role requires living in MD, VA, PA, or DC, with occasional client site visits. The position offers a competitive salary, comprehensive benefits, and a flexible work environment. You will be responsible for establishing an organization's editorial voice and determining content needs, channel selection, and distribution. Fearless offers a supportive and inclusive culture with opportunities for professional growth.

Requirements

• Experience with Google Analytics and Search Council
• Ability to effectively communicate research findings, conceptual ideas, content goals, content strategy, and design rationale both verbally and visually
• Experience in copywriting, UX writing, or editorial planning
• Ability to influence important senior stakeholders and facilitate discussions
• Ability to analyze and map customer needs to the business strategy
• Ability to work collaboratively within a group, actively network with others, and provide varying feedback to the team at the appropriate time to make decisions and reach consensus
• Ability to identify and communicate constraints and can work within them
• Ability to operate and manage work, strategically reason, and build relationships and influence others
• Knowledge of SEO, keyword research, information architecture, and usability best practices
• Demonstrates outstanding organizational and time management skills

Responsibilities

• Independently executes and implements solutions with minimal direction from more senior Content Strategists, Designers or team leaders
• Coaches and mentors others to develop their professional skills and improve the quality of their work
• Strengthens Fearless’ content strategy community and fosters positive collaboration across the company
• Navigates complex organizational relationships and aligns stakeholders to influence content goals, strategies, and governance
• Works with cross-functional teams to establish and articulate internal and external key messages, and ensure that content is structured accordingly
• Collaborates with Designers, Engineers, Scrum Masters, and Product Owners to bridge the functional and creative needs of content to tell effective stories aligned to business goals
• Collaborates with functional leads to implement governance, processes, and workflows based on delivering strategy and policy intent
• Plans and conducts interviews, contextual inquiry, workshops, and analytics research to define the needs of stakeholders and users
• Conducts content audits, comparative analyses, content modeling, and other methods for informing and planning content design
• Creates and implements qualitative assessments of the content against various criteria, including business requirements, user needs, and style and brand guidelines
• Develops a solid understanding of the target audience through online and traditional market research
• Implements content gap analyses to determine what type of content is missing and what is needed
• Creates and iterates on content for end-to-end services
• Shapes and structures the architecture of content based on user-centered design principles
• Delivers content that meets the needs of people accessing government services
• Supports development of content deliverables including copywriting, editing and design of visual storytelling elements
• Designs content that is technically fit for purpose across different content management systems (CMS) and platform needs
• Establishes standards and style guides that specify the writing style and tone needed to create engaging content

Preferred Qualifications

• Experience working on agile teams
• Experience developing content for museums or historical landmarks

Benefits

• We cover 100% of your premium for our medical HSA plan + the deductible portion of HSA contributions, 80% of your premium for our HMO or PPO plans, and offer competitive dependent coverage. We cover 100% of dental and vision premiums for you and your dependents and offer medical and dependent care FSA options. We also offer life insurance, short- and long-term disability coverage, and legal planning and support insurance
• Tech, education / training, and wellness allowances
• Safe Harbor 401(k) plan with employer contributions (current match = 4%) and immediate vesting
• Referral bonus: Bring your friends! If someone you refer is hired, you’ll get a bonus of $6–12k!
• Total Pet Plan
• Employee Assistance Program
• Up 12 weeks of FMLA paid at 100%
• PTO is provided to team members as a lump sum allowance, not an accrual. PTO is prorated based on your start date ( see table below ) on a quarterly basis (with tenure-based increases), 8.75 days of sick leave, 11 federal holidays, their birthday (8 hours), up to 15 days for jury duty, and up to 3 days (24 hours) of bereavement leave per eligible instance
• Life-friendly schedules
• Family-friendly workplace