Content Writer

Summary

Join Love, Bonito, a leading Southeast Asian womenswear brand, as a Content Writer & Copywriter! You will be responsible for crafting compelling copy across various platforms, including e-commerce, social media, and marketing campaigns. This role requires strong writing skills, a deep understanding of SEO and social media best practices, and the ability to thrive in a fast-paced environment. You will collaborate with various teams to ensure brand consistency and create engaging content that resonates with our target audience. Love, Bonito offers a flexible work arrangement, comprehensive benefits, and opportunities for professional development. If you're passionate about making an impact and are a collaborative team player, we encourage you to apply!

Requirements

• 2-4 years of experience in content writing, copywriting, or editorial roles, ideally in fashion, beauty, or lifestyle e-commerce
• Strong understanding of e-commerce, social media, and SEO best practices
• Excellent command of English with a knack for storytelling and persuasive writing
• Ability to juggle multiple deadlines in a fast-moving environment
• A proactive and collaborative mindset—always looking for ways to improve and elevate content!

Responsibilities

• Write descriptive product names that capture the essence of designs and align with brand identity
• Craft compelling product descriptions highlighting key benefits, materials, and unique selling points
• Develop product education copy simplifying complex details to aid customer purchasing decisions
• Use storytelling techniques to bring designs to life, connecting with customers emotionally
• Work with marketing and creative teams to develop persuasive copy for marketing campaigns
• Support in crafting compelling email marketing content that captivates readers and drives engagement
• Collaborate with designers and marketers to create engaging landing pages
• Work with the social team to craft engaging captions for organic and paid social media content
• Optimize copy across channels by implementing SEO best practices
• Stay updated on evolving SEO trends and best practices
• Manage multiple projects and meet deadlines while ensuring high-quality output
• Work closely with designers, marketers, and the broader creative team
• Take ownership of content deliverables in a structured and efficient manner

Benefits

• Work from anywhere! Remote work according to HQ operating hours
• Comprehensive corporate insurance (Fully covered visits at our panel clinics, Dental coverage, Maternity reimbursement)
• Learning and development (i.e. subscription plans to best-in-class resources, personal development fund etc)
• Dedicated leadership training for those of managerial responsibilities
• Friday pm off for learning
• Generous staff discount off LB products
• Corporate partnerships with a variety of companies
• Welcome to #TeamLB swag and store gift cards (get your LB work outfit on us!)
• Employee driven peer-to-peer recognition platform to honour and celebrate everyday achievements
• Internal Referral programme