Crypto Seo Content Writer

Summary

Join Newton, a company revolutionizing Canadian crypto trading, and become our talented SEO Content Writer! You will create high-quality, search-optimized content to drive organic traffic and engage a crypto-native audience. This role encompasses the entire content process, from keyword research and strategy to writing and optimization. Your mission is to enhance our visibility, educate users, and establish Newton as a trusted voice in the crypto space. You will work with a remote team across Canada, collaborating on various projects and leveraging AI tools while maintaining content quality and originality. This position requires a deep understanding of cryptocurrency, blockchain, and SEO best practices.

Requirements

• Possess a Bachelor’s degree in Communications, Journalism, Professional Writing, English, Marketing, a relevant field or equivalent experience
• Demonstrate a deep understanding of cryptocurrency, blockchain, and the broader Web3 ecosystem
• Showcase proven experience writing crypto-related content, with a portfolio showcasing SEO-driven articles, guides, or educational pieces
• Have 3-5 years of experience as a writer in the crypto or fintech space, ideally with an SEO focus
• Possess strong SEO knowledge, including experience with keyword research, on-page optimization, and search intent analysis
• Exhibit the ability to translate complex technical concepts into digestible, engaging content for a wide range of audiences
• Have experience working with SEO tools such as Google Search Console, Ahrefs, SEMrush, or similar platforms
• Demonstrate a strong understanding of UX principles and how content impacts user engagement
• Possess excellent communication skills for collaborating in a remote work environment
• Be highly organized, detail-oriented, and proactive in managing deadlines and multiple projects
• Demonstrate strong attention to detail and communication skills, both verbal and written

Responsibilities

• Create high-quality, search-optimized content that aligns with the brand’s voice and engages crypto-savvy audiences
• Drive organic traffic growth by producing well-researched, SEO-friendly content focused on cryptocurrency, blockchain, and related technologies
• Own the content production for crypto-related topics, including product guides, educational resources, and industry insights
• Provide strategic input on website messaging and optimizing content for search visibility and user experience
• Conduct keyword research, analyze search trends, and implement best practices to improve rankings and discoverability
• Research and synthesize complex crypto concepts into clear, compelling, and informative content
• Collaborate with stakeholders, gather data, and stay up to date on crypto industry trends to inform content strategy
• Work independently in a fast-paced environment that values autonomy, professionalism, and results over micromanagement
• Leverage AI as a research and brainstorming tool while ensuring all content is manually written and original—we love AI, but content quality and authenticity come first!

Preferred Qualifications

• Have experience with Webflow
• Have experience in backlink acquisition
• Possess knowledge of technical SEO best practices