Crypto UGC Content Creator

Summary

Join Token Metrics as a UGC Content Creator and become the on-camera personality behind engaging short-form video content for TikTok, Instagram Reels, and YouTube Shorts. You will produce 5–10 weekly videos explaining crypto trends and topics in a fun and relatable way. Responsibilities include filming, scripting, and editing videos, staying up-to-date on platform trends, and collaborating with marketing and creative teams. You'll need 2+ years of UGC content creation experience, strong on-camera presence, and a deep understanding of short-form video storytelling and crypto. Preferred qualifications include an existing crypto audience and familiarity with platform features and creator tools. This role is crucial for driving brand awareness and engagement within the crypto community.

Requirements

• 2+ years of experience creating UGC-style content with a portfolio of TikToks, Reels, or Shorts
• Confident on camera with a natural, relatable delivery style
• Strong understanding of short-form video storytelling, pacing, hooks, and engagement techniques
• Comfortable scripting, shooting, and editing your own videos using tools like CapCut, InShot, or native app editors
• Deep interest and understanding of crypto, Web3, NFTs, or financial education content
• Ability to create both educational and entertaining content that resonates with a crypto-curious audience

Responsibilities

• Film and produce 5–10 short-form UGC videos weekly for TikTok, Instagram Reels, and YouTube Shorts
• Act as the on-camera talent for videos that explain, react to, or offer opinions on crypto trends, tokens, or market updates
• Write short scripts or talking points based on trending topics, news, or provided briefs
• Stay up to date on platform trends, audios, meme formats, and viral hooks
• Collaborate with marketing, research, and creative teams to align messaging and campaigns
• Review analytics to iterate on performance and optimize future content

Preferred Qualifications

• Existing audience or content experience in the crypto, fintech, or investing niche
• Familiarity with TikTok, IG, and Shorts platform features and creator tools
• Understanding of marketing principles, including CTAs, audience targeting, and brand voice
• Experience with performance tracking tools like TikTok Analytics, Meta Business Suite, or YouTube Studio