Director, Global Field/ABM Marketing & Campaigns
Beamery
💵 $160k-$170k
📍Remote - United States
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Summary
Join Beamery as the Director, Global ABM/Field Marketing & Campaigns and develop and execute a global strategy to drive demand for our enterprise accounts. You will lead a team, manage the ABM budget, and collaborate with sales and other marketing functions. The ideal candidate possesses extensive marketing experience in a senior ABM role at a SaaS company, proven team leadership skills, and a data-driven approach. This role offers a competitive salary, equity, and a comprehensive benefits package including unlimited holidays, parental leave, and comprehensive healthcare.
Requirements
- Extensive marketing experience with proven time spent in a senior level field marketing or ABM role at a SaaS company
- Previous experience overseeing a small team of resources
- Demonstrable experience building a field marketing and/or ABM program that drives significant revenue growth
- Innovative thinker capable of operating both in a strategic capacity and a hands-on/execution capacity
- Ability to effectively manage and inspire direct reports to accomplish long and short-term goals
- Proven ability to create cross-functional processes that create operating efficiencies and drive the right business outcomes
- Ability to juggle multiple, demanding tasks simultaneously and with accuracy
- Strong interpersonal skills to work successfully with cross-functional teams
- Eye for detail and ability to instill a culture of asking “why” and “how can we do better.”
- Excellent communication skills, including presentation skills
Responsibilities
- Set the standard for effective account-based marketing practices, and work closely with account teams to craft 1:1, 1:few and 1:many plans to surround ICP accounts
- Develop the regional/local field marketing plans to support sales targets for customer acquisition and expansion in specific territories
- Create repeatable, predictable programs that build off of global demand generation activities – from concept and implementation to optimization and ensure activations continue to scale across channels (online and offline) to drive awareness and pipeline
- Define what field marketing needs from corporate marketing, product marketing, marketing operations, and marketing program management to ensure regional sales support and operate with a strong partnership mentality. Help global marketing functions refine their strategy based on regional feedback
- Work with CXO, product and sales to develop a programmatic approach to educate clients around new products, as part of a holistic communication strategy, and create upsell/cross-sell opportunities
- Deliver on demand generation, pipeline and revenue metrics with a laser focus on data, specifically leading the local forecasting, measurement, and analysis of the team’s impact
- Own global field & ABM marketing budget and return on investment
Benefits
- Unlimited Holidays (26 days minimum) + Bank/Federal Holidays
- First Friday of every month off
- Company closure between Christmas and the New Year
- Beamery Explore: Work from another country for up to 25 days each year
- Monthly focused Personal Development Day
- 6 months of full pay for primary caregivers (parental, surrogacy & adoption)
- 6 weeks of full pay for secondary caregivers (parental, surrogacy & adoption)
- Time off for prenatal appointments
- 401 (k) package
- 100% paid medical, dental and vision care option
- Stock options
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