Growth Marketing Coordinator

Summary

Join ZigZag Global as a Growth Marketing Coordinator (Events) for a 9-month fixed-term contract covering maternity leave! This remote UK-based role focuses on planning and executing marketing events, campaigns, and digital initiatives to generate leads. You will manage event budgets, create marketing assets, and utilize marketing automation tools like HubSpot. Success hinges on generating qualified leads and improving event impact. The ideal candidate is a self-starter with B2B event experience, marketing automation tool familiarity, and a passion for e-commerce. ZigZag offers a competitive salary, flexible working options, private medical insurance, and professional development opportunities.

Requirements

• Experience of running events, ideally at a B2B company
• Some experience using a Marketing automation tool (Hubspot preferred but not essential)
• Willingness to use project management tools (i.e. Asana)
• Experience of using content creation tools: (i.e. Canva or Adobe Express)
• Passion for E-Commerce Retail

Responsibilities

• Plan and promote ZigZag’s attendance and sponsorship of events and webinars
• Take ownership of the event calendar and ensure that every event is planned in detail
• Manage the events budget, staying on track of costs
• Ensure that post-event activities are planned, tracked and ultimately result in new deals in the pipeline
• Manage the budget and plans for ZigZag’s branded merchandise
• Run campaigns to drive review on G2 and other social proof platforms
• Activate digital & email campaigns to drive demand and leads with new prospective clients
• Build and constantly enhance a suite of creative assets
• Utilize Hubspot features including forms, landing pages, marketing email to run campaigns
• Utilize HubSpot marketing automation, workflows, and data analysis tools to track, and scale up campaigns and measure performance
• Proactive use of paid social media and paid search to engage with the target audience
• Help deliver nurture campaigns and newsletters to promote ZigZag’s to drive demand with new clients

Preferred Qualifications

Core traits - willingness to experiment, organized, analytical, professional, optimistic, flexible, self-starter, people person!

Benefits

• Competitive salary
• 24 days holiday + bank holidays + additional day holiday after every full year of service (up to 5 additional days) plus a bonus day off for your birthday (Pro Rata for fixed term contract roles)
• Flexible working options - fully remote with option to work from our London office
• Pension plan
• BUPA Private Medical Insurance
• Annual L&D Budget
• Employee referral bonus scheme
• Flexible working hours