Lead GTM Strategy & Analytics Analyst

Summary

Join Niche's GTM Strategy & Analytics team as a Lead Analyst and contribute to the company's mission of simplifying school research and enrollment. This role involves partnering with senior Revenue leaders to provide data-driven insights and support strategic decision-making across various areas, including forecasting, pipeline management, and compensation. You will build and maintain dashboards, create reports, and offer strategic recommendations to mitigate risks and identify growth opportunities. The position requires strong analytical skills, experience with forecasting methodologies, and the ability to communicate effectively with cross-functional stakeholders. You will also play a key role in headcount modeling, territory planning, and quota allocation. This is a high-impact role for someone who thrives in a collaborative and fast-paced environment.

Requirements

• 4-6 years of experience in Sales Analytics, Revenue Operations, Business Planning, or related fields, ideally within a B2B SaaS or tech environment
• Strong Excel/Google Sheets and SQL skills; Tableau experience a plus
• Familiarity with forecasting methodologies, pipeline health measurement, territory and quota planning processes, headcount modeling, and compensation execution cycles
• Experience producing executive-ready reporting and strategic insights for sales leadership
• Ability to proactively surface trends, risks, and actionable recommendations from complex datasets
• Strong business acumen and the ability to connect data to operational priorities
• Collaborative mindset and comfort working cross-functionally in a fast-paced, dynamic environment
• High attention to detail, with a bias toward continuous improvement and scalability

Responsibilities

• Serve as the go-to analytics partner for the VP of New Business, VP of Existing Business, VP of Partnerships, CRO, and VP RevOps, providing strategic insights and operational visibility across their books of business
• Build and maintain dashboards, scorecards, and ad hoc reporting to support revenue performance tracking across new, retention, expansion, and renewal motions
• Provide strategic recommendations that address identified pipeline and funnel risks and escalate actionable insights to executive stakeholders
• Partner across all Revenue teams to identify, implement, and evaluate strategic growth initiatives
• Drive AI alignment and development of automated insights across pipeline operations and campaign effectiveness analysis
• Communicate findings, insights, and recommendations clearly and effectively across weekly, monthly, and quarterly business reviews with cross-functional stakeholders and senior leadership
• Own and update headcount capacity models, territory plans, and quota allocations for the full Revenue team in alignment with GTM strategy
• Partner with RevOps and Finance on compensation execution, ensuring accurate payout calculations and alignment between performance data and plan mechanics
• Deliver period-end insights and retrospectives, including performance by segment, product, and rep—along with qualitative takeaways and forward-looking recommendations
• Drive proactive analytics to identify risks and opportunities before they surface, informing leadership decisions and action planning
• Manage inbound ad hoc reporting requests while maintaining focus on high-impact, scalable reporting initiatives
• Support quarterly and annual planning efforts with data-backed insights that inform target-setting, revenue modeling, and resource allocation
• Partner with RevOps systems team and cross-functional stakeholders to define and evolve business requirements and enable high-quality data infrastructure
• Partner with Revenue team members and Data Analytics partners to support ad-hoc requests and deep dives. Enable a self-service analytics culture by driving adoption of our BI tools and dashboards to make insights consistent and accessible

Benefits

• Our national target base salary range is $100,000-$125,000, plus participation in our Annual Bonus and Stock Option Program. Base compensation will be commensurate with experience and skills
• Best-in-class 100% paid employee health plan, including vision and dental and supplemental coverage
• Flexible Paid Time Off Policy
• Stipend that allows you to build your work from home office in a style and function that suits your personal preferences
• Parental leave for all employees (12 weeks fully paid) in addition to short term disability for birthing parents
• Meaningful 401(k) with employer match
• We are a fully flexible workforce empowering our employees to choose to work remotely, in our Pittsburgh office or whatever combination suits you