Marketing Specialist, Influencer and Sponsorship Campaigns

Summary

Join AlphaSense's Marketing team as a Marketing Specialist to support the execution of integrated marketing campaigns focused on influencers and sponsorships. You will assist with campaign planning and execution, collaborating with internal and external teams. Responsibilities include developing marketing assets, coordinating activities across channels, tracking campaign progress, and reporting on KPIs. The ideal candidate possesses strong organizational skills, attention to detail, and experience in marketing campaign support. This role offers the opportunity to build expertise in influencer marketing and sponsorships while working in a fast-paced environment.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• Strong organizational skills and attention to detail, with the ability to manage multiple tasks and deadlines
• Basic understanding of digital marketing strategies and tools
• Excellent interpersonal and communication skills, with the ability to work effectively in cross-functional teams
• A proactive, problem-solving mindset and willingness to learn in a fast-paced environment

Responsibilities

• Assist in the planning and execution of integrated marketing campaigns focused on influencer partnerships and sponsorships
• Collaborate with internal teams to help develop marketing assets (e.g., social content, emails, presentations) and ensure consistency across channels
• Help coordinate marketing activities across various channels, working with stakeholders to support campaign success
• Track campaign progress, report on key performance indicators (KPIs), and help analyze data to ensure alignment with strategic goals
• Assist the Marketing Operations team with reporting requirements, including setting up basic dashboards and tracking performance metrics
• Support the management of relationships with external sponsors, influencers, and industry thought leaders, maintaining clear communication
• Work closely with the Content, Design, and Digital teams to ensure smooth execution of campaigns
• Assist with the logistics and production of webinars and virtual events, using platforms such as ON24 or Zoom
• Help maintain marketing calendars, track project timelines, and ensure campaigns are delivered on schedule
• Provide support for internal communications around program and campaign launches, including sharing updates and results with stakeholders

Preferred Qualifications

• 1-3 years of experience in marketing campaign support or execution, with exposure to influencer partnerships and sponsorships
• Familiarity with Salesforce and experience working with reports and campaign tracking
• Experience using webinar platforms such as ON24, Zoom, or similar tools

Benefits

• Performance-based bonus
• Equity
• A generous benefits program