Online Marketing Manager - Content & Leadgenierung

Summary

Join EVOLVE Digital, a remote e-commerce marketing agency, and significantly contribute to shaping its marketing strategies. Collaborate closely with managing directors and colleagues to attract ideal clients. This role involves diverse marketing tasks across the customer journey, from campaign planning to email marketing, combining analytical and creative work. Expect a steep learning curve in various areas, focusing on EVOLVE Digital's client base. The team emphasizes reliability, expertise, and collaboration, providing an environment for those who want to shape, take responsibility, and develop their strengths. The agency offers a 100% remote work environment, attractive salary, and comprehensive benefits.

Requirements

• You are passionate about online marketing, lead generation, and e-commerce, aiming to understand target customers better than they understand themselves
• You think strategically, experiment with new approaches, and take initiative to implement ideas
• You have initial professional experience or strong interest in areas like SEA, SEO, social ads, email marketing, or conversion optimization
• You have a good sense for effective sales texts and understand persuasive copywriting in marketing
• You possess conceptual creativity and a keen eye for impactful content in the e-commerce environment

Responsibilities

• Steer project management for content production, including guides, YouTube videos, and other formats for customer acquisition
• Plan and implement performance campaigns on Meta and YouTube, from initial concept to launch
• Develop content strategies along the customer journey and regularly analyze content performance
• Ensure qualified leads are generated across all marketing channels, meeting defined targets
• Design and implement high-performing funnels, including page structure, content, and technical implementation
• Build, strategically plan, and maintain effective email marketing campaigns
• Actively contribute to enhancing brand perception, focusing on positioning, impact, and differentiation

Benefits

• 100% remote work – efficient and flexible
• Attractive salary and 30 days of vacation
• Comprehensive benefit program, including company pension plan, employee benefits, JobRad, and corporate fitness through Wellpass
• Secure job with long-term, permanent employment
• Collegial and appreciative work atmosphere with flat hierarchies and open feedback culture
• Extensive professional training and development opportunities
• Modern work equipment, including your choice of laptop and high-quality home office accessories
• Twice-yearly team events/workations