Remote Assistant Media Planner, Media Strategy

Summary

Join RPA as an Assistant Media Planner and contribute to the development and maintenance of national and regional media plans. This entry-level role offers exposure to various media channels and opportunities for growth in a collaborative environment.

Requirements

• Proficiency with Excel (including use of formulas), PowerPoint and Word
• Being comfortable with numbers and basic math skills
• Previous exposure to the media planning process and/or media resources via coursework or internship is a plus, but not required
• Able to work independently and as part of a team
• Detail-oriented with a high level of accuracy
• Strong organization skills and time management
• Excellent written and verbal communication skills
• Ability to work on numerous assignments simultaneously and shift gears quickly
• Strong analytical skills, ability to think strategically and problem solve
• Enthusiasm for media and a drive to learn

Responsibilities

• Flowchart maintenance and upkeep (Mediatools)
• Organization of internal files, record keeping
• Develop POVs for various media opportunities
• Pull and analyze competitive and target audience data to support media plan development
• Attend meetings and provide post-meeting recaps (some will be client facing)
• Help maintain team status report
• Help build PowerPoint decks to support various initiatives
• Utilize media planning tools to run reports (such as reach and frequency)
• Help maintain budget tracking documents with oversight from Media Supervisor