Senior Data Scientist, Growth & Marketing

Summary

Join Descript as a founding data scientist and owner for growth & marketing analytics to shape the company's marketing strategy and data science function.

Requirements

• A strategic thought partner that brings ideas and solutions to the table
• A simplifier who’s able to communicate with executive team effectively
• Extreme ownership and resourcefulness to get things done
• Deep understanding of ads platforms (Meta, Google, Microsoft), data enrichment, and reverse ETL process through a CDP such as Segment or RudderStack
• Strong working knowledge of randomized controlled experiments and quasi-experiments
• Bachelor's or Master's degree in a relevant field (e.g. computer science, mathematics, statistics, etc)
• 5+ years of experience in a data scientist or related role
• Proficient in SQL and at least one programming language such as Python or R

Responsibilities

• Be in the driver seat to define marketing strategy and roadmap with leadership for paid, owned (website, lifecycle) and earned (SEO) channels
• Define critical KPIs and ensure a high standard for instrumentation and measurement
• Constantly improve marketing measurement, iterating on attribution models, and designing and analyzing experiments using proper statistical techniques to measure channel incrementality
• Proactively identify trends, patterns, and opportunities through data to improve day-to-day operations and drive user acquisition, activation, and retention
• Create models to score leads based on their likelihood to convert, helping sales and marketing teams prioritize high-value prospects

Benefits

• A generous healthcare package
• Catered lunches
• Flexible vacation time