Senior Data Scientist - Marketing

Summary

Join our team at Truelogic, a leading provider of nearshore staff augmentation services, as a Data Scientist. You will develop advanced analytical models for projects like sentiment analysis and market basket analysis, conduct time series analysis, and collaborate with cross-functional teams to integrate findings into data pipelines and product features.

Requirements

• 5+ years of experience as a Data Scientist, focusing on predictive modeling, statistical analysis, and machine learning
• Proficiency in programming languages such as Python or R, and experience with data manipulation libraries
• Solid understanding of statistical methods and algorithms, including regression analysis, clustering, and classification techniques
• Desired experience with data visualization tools (e.g., Tableau, Power BI, ...) to effectively communicate insights
• Strong analytical mindset with excellent problem-solving skills and attention to detail
• Effective communication skills to collaborate with both technical and non-technical stakeholders

Responsibilities

• Develop and implement advanced analytical models for projects such as sentiment analysis, clustering, and market basket analysis to derive actionable insights from data
• Conduct time series analysis to identify trends and patterns, providing forecasts that inform business strategy
• Utilize audience expansion techniques, including lookalike modeling, to enhance customer targeting and engagement strategies
• Collaborate with cross-functional teams, including data engineers and product managers, to integrate analytical findings into data pipelines and product features
• Present findings and insights to stakeholders through clear visualizations and reports, translating complex data into understandable and actionable recommendations
• Stay current with industry trends and advancements in data science methodologies, tools, and technologies