VENDO is hiring a
Retail Media PPC Specialist

Summary

The job involves managing and executing PPC campaigns for multiple clients using various retail media platforms such as Criteo, Roundel, Instacart, Kroger, etc. The candidate is expected to have a good understanding of Sponsored Products, Sponsored Brands, and Sponsored Display. They will be responsible for planning, managing, and executing PPC campaigns, monitoring campaign performance, suggesting optimization strategies, communicating with clients, presenting quarterly forecasts, and maintaining strong vendor relationships. The candidate should have 1-3 years of Retail Media PPC experience, a track record of driving success in multiple KPIs, passion for eCommerce, excellent organization, tactical, analytical/data management, Excel, and communication skills.

Requirements

• 1-3 years of Retail Media PPC experience
• A track record in driving success in multiple KPI’s for your brands, including ROAS, Total Sales Growth, CAC, etc
• Passion for eCommerce and ongoing learning with a deep understanding of the digital marketing ecosystem and how media buying fits into the larger picture of digital
• Excellent organization, tactical, analytical/data management, Excel, and communication skills

Responsibilities

• Full understanding and execution of Retail Media PPC products, including platforms like Criteo, Roundel, Instacart, Kroger, etc
• Plan, manage, and execute PPC Campaigns for multiple clients and platforms simultaneously
• Continuously monitor campaign performance and return-on-ad-spend (ROAS) and/or Cost per Acquisition (CPA)
• Manage a sizable book of business, consisting of multiple brands/clients
• Communicate with those clients on at least a weekly basis
• Present quarterly forecasting and performance to all brands in your book of business
• Leverage all analytical and reporting tools available to extract maximum value from available information
• Create and analyze performance reports to inform relevant teams
• Maintain strong media and technology vendor relationships and act as a resource for industry data and trends
• Constantly learn and experiment new effective bidding, ad placement, and management techniques