Sales & Business Development Leader

Summary

Join Mindoula as a dynamic salesperson driving the adoption of our virtual and in-person mental health care solutions among health plans. You will prospect, educate potential clients, and close deals, articulating the clinical and financial value of our products. The ideal candidate possesses a strong sales background, excellent communication skills, and a commitment to improving behavioral health. Responsibilities include generating leads, engaging prospects, explaining the impact and ROI of our solutions, and managing the sales process. You will also become a product and terrain expert, staying informed about industry trends and providing feedback to product development and marketing teams. Success requires a bachelor's degree and proven sales experience, preferably in healthcare or technology.

Requirements

• Bachelor's degree required
• Excellent communication and interpersonal skills, with the ability to build rapport and credibility with diverse audiences
• Self-motivated and results-oriented, with a drive to exceed sales targets and deliver exceptional customer service
• Proficiency with CRM software (e.g., HubSpot) and other sales productivity tools
• Comfort with working in a virtual, remote environment and leveraging virtual communication platforms for sales activities
• A collaborative spirit that emphasizes seeking feedback from a broad set of team members to ensure the optimal deal is scoped to benefit health plans and Mindoula

Responsibilities

• Prospect and Generate Leads
• Research and identify prospective health plans (and decision makers) that can benefit from integrating mental health services
• Leverage networking, cold calling, and other strategies to establish contact and build relationships with key decision makers
• Collaborate with sales/marketing leadership to develop marketing campaigns and strategies to develop inbound interest
• Qualify leads and prioritize opportunities based on established criteria
• Educate and Engage Prospects
• Conduct in-person and virtual meetings to introduce the range of Mindoula’s care solutions
• Engage with prospective clients and listen to their unique needs, challenges, and goals related to behavioral health
• Clearly explain the clinical approach, evidence-based benefits, and operational integration of our products and services
• Address concerns and objections of key stakeholders and develop necessary collateral that describes Mindoula’s competitive differentiators
• Explain Impact and ROI of our Solutions
• Engage and assure that multiple decision makers within health plans (i.e. medical economics, actuary, clinical leadership, etc.) understand the value of the Mindoula solution set
• Partner with program leaders and marketing to develop and present customized ROI analyses to demonstrate how implementing Mindoula’s solutions can enhance member health and plan economics
• Use data and case studies to build compelling financial and clinical arguments
• Provide and discuss case studies from existing clients that offer proof of Mindoula’s impact
• Manage the Sales Process
• Manage the entire sales cycle, from initial contact to closing deals; maintain accurate records of sales activities, client interactions, and pipeline progress using the company’s CRM tools
• Source and manage RFP pipeline and facilitate timely and effective responses
• Collaborate with sales leadership, licensing, credentialing, billing, operations, legal, and any other stakeholders to assure effective and timely contracting aligned with company growth priorities
• Through CRM and other means, provide leadership with timely sales analytics, including weekly pipeline analysis, forecasting, and sales results and reports
• Collaborate with internal teams to ensure smooth onboarding, program implementation and launch, and client satisfaction
• Become a Product and Terrain Expert
• Stay informed about trends in mental health care and health plan operations
• Continuously update knowledge of the company’s offerings to confidently address client questions and provide tailored solutions
• Provide feedback to product development and marketing teams based on client interactions and market insights to support product enhancement and innovation

Preferred Qualifications

• Experience working in the healthcare industry: 5-7 years preferred
• Proven track record (2-5 years preferred) of success in sales, business development, or account management, preferably within the healthcare or technology industry
• Experience selling virtual services or digital health solutions is highly desirable
• Strong understanding of behavioral health, whole health concepts, and familiarity with mental health treatment modalities