Senior Crypto/AI Producer

Summary

Join Dapper Labs as a Producer to lead the evolution of Lil Miquela into a powerful presence in AI, crypto, and culture. This GM-like role involves owning the strategic roadmap, positioning Lil Miquela as a Web3-native influencer, and preserving her unique identity. You will translate ambitious ideas into products and campaigns resonating across blockchain and AI communities. The position requires developing brand strategy, engaging with the crypto community, forging partnerships, analyzing data, and driving public relations. Success demands a strong understanding of cryptocurrency, blockchain, and Web3, along with creativity and excellent communication skills. A passion for digital culture and cryptocurrency is essential.

Requirements

• Crypto Knowledge: A strong understanding of cryptocurrency, blockchain technology, Web3, NFTs, DeFi, AI
• Creativity: Ability to think outside the box and develop unique campaigns that resonate with both traditional influencer audiences and the crypto community
• Communication Skills: Strong writing, speaking, and interpersonal communication skills. Must be able to craft messages that resonate with both general audiences and niche tech communities
• Passion: Passion for both digital culture and cryptocurrency. A self-starter with a forward-thinking, creative mindset
• Founder mentality

Responsibilities

• Brand Strategy Development: Create a comprehensive strategy to evolve Lil Miquela’s brand into a leading AI and crypto-focused influencer. Establish her as a trusted voice, while preserving her unique identity
• Community Engagement: Engage with the crypto community across social platforms, forums, and events. Lead discussions on trends such as NFTs, DeFi, blockchain, and AI’s role in the crypto ecosystem
• Partnerships & Sponsorships: Identify and negotiate collaborations and sponsorships with blockchain companies, crypto platforms, NFT projects, and other Web3 initiatives. Develop joint ventures that will drive brand awareness and viral growth
• Data Analysis & Optimization: Track performance across multiple social platforms and crypto-related initiatives, adjusting strategies based on engagement data, audience insights, and industry trends
• Public Relations & Thought Leadership: Position Lil Miquela as a thought leader in the space by securing interviews, podcast features, and speaking engagements at key crypto-related events
• Trendspotting & Innovation: Stay up to date with the latest in AI, crypto, blockchain, and Web3 technologies. Experiment with new formats, virtual events, and emerging trends to keep Lil Miquela’s content fresh and engaging