Senior Data Engineer

Summary

Join Huge as a Senior Data Engineer in Colombia and build and implement tagging specifications for web and app analytics across various client projects. You will serve as the go-to expert on analytics implementation and marketing measurement, working with internal and external stakeholders. Leverage your expertise in Amplitude, GA4, Google Tag Manager, and Looker Studio, along with experience in Adobe platforms and ecommerce tagging. Lead client discussions on tagging strategy and reporting, and partner with tech and measurement teams to define scalable data collection strategies. Take ownership of analytics deployments, including documentation and version control, and stay current on industry news and trends.

Requirements

• 5+ years of relevant experience in a technical marketing or analytics engineering role, with a strong focus on digital analytics and data collection technologies
• Deep expertise in Amplitude, GA4, Google Tag Manager, and Looker Studio (including event design, reporting, and governance)
• Deep experience with Adobe Platforms such as Launch, CJA and Adobe Analytics
• Proven experience with ecommerce tagging (e.g., enhanced ecommerce, purchase funnel tracking) and digital marketing pixel implementation (GA4, Meta, TikTok, LinkedIn, etc.)
• Familiarity with Amplitude's API and reporting UI
• Experience with A/B testing tools such as Amplitude, Google Optimize, Optimizely, or similar
• Background in analytics platform migrations (e.g., UA to GA4, GA4 to Amplitude, etc.)
• Working knowledge of HTML, CSS, JavaScript, and Single Page Application behavior
• If the selected candidate holds a degree in Engineering or a related profession, they must present their professional license

Responsibilities

• Building and implementing comprehensive tagging specifications for web and app analytics across a variety of client projects
• Leading client facing discussions to discuss tagging strategy and reporting requirements that align with the measurement plan
• Leading Amplitude tagging implementations, including event and property configuration, cross-domain tracking, and coordinated tagging plans across platforms
• Deploying and QAing marketing pixels including Meta (Facebook), TikTok, LinkedIn, and other advertising platforms to support conversion tracking and media optimization
• Partnering with tech and measurement teams to define scalable data collection strategies, particularly for ecommerce flows and user journey tracking
• Utilizing tag management solutions (primarily Google Tag Manager) to implement and manage analytics and marketing tags
• QAing all analytics and pixel deployments, validating data accuracy in reporting tools like Amplitude, GA4, and Looker Studio
• Taking ownership of analytics deployments, including documentation, versioning, and managing multiple concurrent workstreams
• Supporting A/B and multivariate testing setup and instrumentation
• Creating and maintaining standard implementation documentation and best practices for tools such as GA4, Amplitude, and ecommerce tagging frameworks
• Meeting regularly with internal and external stakeholders for requirements gathering and solution validation, serving as the go-to expert on analytics implementation and marketing measurement
• Staying current on industry news and trends regarding digital analytics, privacy regulations, and evolving tracking technologies