Senior Growth Marketing Manager, Email & Lifecycle

Summary

Join Wiz, a rapidly growing cloud security company, as a Sr. Growth Marketing Manager, Email & Lifecycle. You will own all email marketing communications, driving pipeline generation. Collaborate with cross-functional teams to align email programs with various personas and product lines. Build and scale nurture programs, ensuring consistent brand messaging across all communications. Optimize email performance through A/B testing and analysis, and track success metrics aligned with revenue goals. Partner with other teams to execute integrated email programs and continuously improve deliverability and ROI. Expand automated email flows across the customer journey, providing regular performance reports to stakeholders. This role offers a competitive benefits package and the opportunity to significantly impact a leading company in a growing market.

Requirements

• 8+ years of experience in an Email, Lifecycle, Growth Marketing, or Demand Generation role
• Deep understanding of email marketing platforms (Marketo) and partnering with Marketing Operations teams
• Data-driven and detail-oriented mindset to create engaging copy and achieve pipeline targets
• Deep knowledge of architecting and optimizing email nurture campaigns
• Collaborative mindset to cultivate partnerships with an ecosystem of stakeholders and enabling them to achieve their goals with email
• Passionate about email and the unique reach and capabilities of the medium to articulate a story and engage an audience
• Curiosity and experience in the cloud, developer, or security space

Responsibilities

• Own and manage a centralized global email calendar to ensure alignment across marketing, product, and sales teams
• Build and scale nurture programs tailored to the buyer journey—educating, engaging, and converting leads into pipeline for our different product lines
• Ensure consistency in tone, voice, and brand across all email communications, from product updates to demand gen campaigns
• Craft compelling copy and implement a content strategy that resonates across personas and lifecycle stages
• Own audience segmentation strategy to drive growth and engagement across key personas, accounts, and lifecycle stages
• Optimize email performance through A/B testing, experimentation, and analysis
• Define and track success metrics to ensure email programs are aligned to pipeline and revenue goals
• Partner cross-functionally with Product Marketing, Field Marketing, RevOps, and Sales to execute integrated, high-impact email programs
• Continuously improve deliverability, engagement, and ROI through email best practices and lifecycle innovation
• Provide visibility into program performance through regular reporting, roadmap updates, and quarterly reviews with stakeholders
• Expand automated email flows across the customer journey—including AE-led outreach and post-sales motions

Benefits

• Medical, dental and vision insurance
• Home Office Setup reimbursement
• Flexible Spending Accounts
• Monthly Connectivity reimbursement
• Employee Assistance Program (EAP)
• Short- and Long-term Disability Insurance
• Life & Accident Insurance
• 401(k) Retirement Savings Plan (with employer match)
• Flexible paid time off + 11 paid holidays
• Paid leave programs, including parental, pregnancy health, medical and bereavement leave