Senior Manager, Customer Adoption & Usage Automation

Summary

Join the HubSpot Marketing Team as a remarkable Sr Manager to lead the Customer Adoption & Usage Automation Team. Manage a team of marketers building customer-facing automation, drive product adoption and usage, and reduce manual outreach for the Customer Success Team.

Requirements

• Has 3+ years experience managing high-performing 5+ person teams
• Has 3+ years experience building strategy for marketing automation for customer audiences
• Is obsessed with the customer - their pain points, needs, and how to make them successful
• Is invested in building cultures and careers, with a strong commitment to DEI&B
• Embodies HubSpot’s HEART values —Humble, Empathetic, Adaptable, Remarkable, and Transparent
• Has the ability to work through ambiguity to identify high impact initiatives based on customer needs
• Develops long term strategy and goals and then works backward to achieve them
• Has demonstrated the ability to innovate - ideating and executing on “big swings” that create exponential impact
• Excels at working cross-functionally, including with customer-facing and technical teams, to align goals, set roadmaps and drive forward customer-first solutions
• Strong growth mindset and excels at adapting in a fast-paced changing environment
• Is comfortable analyzing data and creating and presenting a narrative around it
• Has superior communication skills for all levels of the business

Responsibilities

• Manage a team of world-class marketers who are passionate about HubSpot’s customers
• Own the digital outreach strategy for driving usage with customers, from implementation and onboarding through their first renewal and beyond
• Lead channels like email, mobile, and in-app nudges. Use emerging technologies like AI to expand into new channels (like voice, video, and creation of deeply personalized resources)
• Solve for the unique needs of customers of all industries, company sizes, and CRM experience
• Guide the team in innovating on new programing, and optimizing existing programming through thoughtful, impactful experimentation
• Build relationships with key stakeholders across Marketing, Customer Success, Product and other teams to design customer journeys across channels
• Partner with operations teams to build out and report on the success of your programming, and to utilize AI to build the next frontier of marketing automation

Benefits

• Cash compensation range: 144000-216000 USD Annually
• Base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles
• Restricted stock units (RSUs) under HubSpot’s equity plan
• Overtime pay