Senior Manager of Customer Advocacy

Summary

Join Rubrik as a Senior Manager of Customer Advocacy and play a pivotal role in building strong relationships with technical users of our platform. You will lead global advocacy programs, create impactful narratives showcasing customer success, and cultivate a thriving community of Rubrik users. Collaborate with cross-functional teams to bridge the gap between customer needs and product innovation. Responsibilities include building and scaling advocacy programs, driving compelling storytelling, creating customer champions, and managing customer advisory forums. You will also accelerate product feedback loops and support marketing and GTM teams. Success in this role requires strong program management, analytical, and communication skills, along with a passion for Rubrik's mission.

Requirements

• 10+ years of experience in technical advocacy, customer marketing, or community leadership within cybersecurity, cloud, or enterprise software sectors
• Proven success building and scaling practitioner-first programs—user groups, meetups, advisory boards, community councils, etc
• Strong storytelling and content development skills—you know how to extract meaningful insights from technical users and turn them into compelling narratives
• Empathy for the technical practitioner mindset, and experience working alongside solution architects, engineers, IT and security pros
• Demonstrated ability to build programs that drive two-way engagement—helping customers succeed while influencing internal roadmaps and strategies
• Strong program management, organizational, and analytical skills—plus a bias for action and execution
• Analytical, organized, and comfortable managing program metrics, growth KPIs, and feedback loops
• Highly motivated, creative, and self-directed—with a passion for Rubrik’s platform, mission, and technical excellence

Responsibilities

• Build and scale Rubrik’s customer practitioner advocacy programs —including customer champions, technical user groups, and a global practitioner community
• Drive high-impact storytelling. Translate practitioner success into case studies, blog posts, spotlights, panels, and videos that showcase innovation and outcomes
• Create practitioner customer champions who can act as references for the field and for prospects
• Build and run customer advisory forums, technical meetup groups, and user communities—bringing together Rubrik customers, partners, and prospects in meaningful, engaging formats
• Accelerate real-time product feedback loops by capturing insights from customers, future customers and the field, and bringing practitioner perspective directly into product and engineering teams
• Grow Rubrik’s Guardian and Titan customer communities by engaging with operational and technical users across security, IT, and data domains to share best practices
• Support Marketing and GTM teams by cultivating practitioner customer advocates who can act as speakers and thought leaders for corporate and regional events, webinars, meetups, press, etc
• Define program KPIs and report on engagement outcomes, measuring community health, content performance, advocate activation, and product feedback loops

Preferred Qualifications

• Background in technical customer success, presales engineering, developer advocacy, or technical community management
• Experience with modern data protection, cloud-native infrastructure, security, identity, or cyber recovery solutions
• Familiarity with hybrid event programs and digital community platforms

Benefits

• Bonus potential
• Equity
• Benefits