Senior Manager, Registry and Reseller Marketing

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Squarespace

๐Ÿ’ต $135k-$215k
๐Ÿ“Remote - United States

Summary

Join Squarespace as a Senior Manager, Registry and Reseller Marketing and contribute to the growth of their Domains business. This role involves managing co-marketing partnerships with registries and resellers, scaling marketing operations, and driving key initiatives to achieve marketing goals. You will lead cross-functional initiatives, optimize marketing processes, manage budgets, and influence stakeholders across departments. The ideal candidate will have experience leading co-marketing campaigns across the full lifecycle while driving measurable business impact. This position can be based in NYC headquarters (flex/hybrid) or remotely in an approved US state.

Requirements

  • 8+ years of experience in product marketing, partnership marketing, lifecycle marketing, or marketing operations
  • Experience managing and scaling marketing operations, including budgeting and impact reporting
  • Proven success working with internal and third-party brands to develop and launch co-marketing campaigns that achieve joint business objectives
  • Ability to lead cross-functional projects and influence stakeholders in a fast-paced environment, including at the executive level
  • Excellent communication and storytelling skills, with the ability to present complex insights and recommendations clearly
  • Collaborative approach with a track record of successfully working across departments to drive marketing and business outcomes

Responsibilities

  • Lead high-impact, cross-functional marketing campaigns aimed at growing our Domains business, in partnership with third-party Registry and Reseller partners, and internal marketing, product, and commercial teams
  • Own registry co-marketing relationships : Build and strengthen partnerships with domain registry marketing teams
  • Lead joint campaigns that align with both Squarespace and partner objectives, piloting with top-tier partners and scaling successful initiatives
  • Manage reseller co-marketing and activation campaigns : Drive account activation and engagement for domain owners managed by Squarespace but purchased through third-party resellers
  • Launch and optimize marketing campaigns, and serve as the marketing point of contact for approvals, reviews, and guidelines
  • Scale and optimize marketing operations : Improve efficiency and performance across campaigns by streamlining processes
  • Manage budgets, report on impact, and provide insights to optimize future efforts
  • Collaborate with internal stakeholders : Influence cross-functional teams (Brand, CRM, Product Marketing, Legal, etc.) to align marketing strategies with business goals
  • Ensure seamless execution of initiatives and support testing of new marketing strategies, bundling, and promotions

Preferred Qualifications

Familiarity with the Domains industry or experience working with registries is a plus

Benefits

  • A choice between medical plans with an option for 100% covered premiums
  • Health Savings Account with Squarespace funding
  • Fertility and adoption benefits
  • Supplemental Insurance plans
  • Headspace mindfulness app subscription
  • Global Employee Assistance Program
  • Retirement benefits with employer match
  • Flexible paid time off
  • 20 weeks for parental leave and up to 12 weeks to care for an ill family member
  • 100 per month remote Stipend
  • Access to supplemental insurance plans for additional coverage
  • Education reimbursement
  • Employee donation match to community organizations
  • 6 Global Employee Resource Groups (ERGs)

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