Outliant is hiring a
Senior Media Buyer

Summary

Join Outliant as a Senior Media Buyer and apply your expertise in media buying to manage and optimize advertising campaigns with complex aspects. As a senior member of the team, you will leverage your extensive knowledge of industry best practices to execute and refine strategies that align with sophisticated marketing objectives.

Requirements

• Minimum of 4-5 years of experience in media buying, with a proven track record of managing complex and high-budget campaigns
• Extensive knowledge of digital advertising platforms and media buying techniques
• Proficiency in media buying tools and platforms (e.g., Google Ads, Facebook Ads Manager), as well as analytics tools (e.g., Google Analytics, ComScore)
• Strong analytical skills with the ability to interpret complex data and make informed decisions
• Experience managing and optimizing campaigns across paid social, paid search, programmatic, and display channels
• Excellent negotiation skills and experience managing vendor relationships
• Excellent verbal and written communication skills, with the ability to present ideas clearly and persuasively
• Exceptional organizational skills and attention to detail
• Ability to work independently and collaborate with cross-functional teams while maintaining a strong adherence to best practices
• A proactive and innovative approach to problem-solving and staying ahead of industry trends

Responsibilities

• Develop and implement comprehensive media buying strategies that align with overarching marketing goals and objectives
• Lead the optimization of media campaigns through advanced data analysis, adjusting strategies to enhance performance and maximize ROI
• Oversee the allocation and management of significant media budgets, ensuring efficient and effective use of resources
• Conduct in-depth analysis of campaign performance data, providing actionable insights and recommendations to stakeholders
• Negotiate with media vendors to secure the best possible rates and placements for advertising campaigns
• Serve as the primary client contact for all media buying-related matters, providing regular updates on campaign performance
• Collaborate with internal teams, including creative, analytics, and client services, to ensure cohesive and effective campaign execution
• Provide guidance and mentorship to junior media buyers, sharing best practices and helping to develop their skills
• Stay informed about the latest trends, technologies, and best practices in media buying and digital advertising

Benefits

• Unlimited PTO
• Non-working holidays per country of residence
• Salary increases and performance-based bonuses
• Referral bonuses
• Mental health and well-being programs