Senior Product Go-to-Market (GTM) Manager, Product Stewardship

Summary

Join 3E, a mission-driven company dedicated to creating a safer, more sustainable world, as our Senior Product Go-To-Market (GTM) Manager for Product Stewardship. You will be responsible for defining and scaling GTM strategies to accelerate growth, drive customer value, and strengthen our leadership in the EHS tech space. This senior-level role involves strategic planning and execution program management, including leading new capability launches, maintaining solution positioning, and designing GTM motions. You will also drive long-term customer value by monitoring and supporting new feature adoption and product use. This role requires collaboration with Product, Marketing, Sales, Rev Ops, Commercial Enablement, and Customer teams. The ideal candidate enjoys establishing scalable processes, translating vision into executable programs, and partnering cross-functionally. Location preference is Bethesda, Maryland, but remote work in the Eastern time zone is possible.

Requirements

• 4+ years of experience in product management, product strategy, or product marketing with accountability for GTM strategy and orchestration— ideally in B2B SaaS, information services, or regulatory/sustainability tech
• Strong working knowledge of Product Management Principles, Strategic Marketing Principles, and the B2B Sales Process
• A proven track record of developing and executing high-impact GTM strategies that led to product adoption, market expansion, or revenue growth
• Excellent written and verbal communication skills to effectively communicate with various stakeholders
• String market sensing skills. Ability to analyze data, identify trends, and make data-driven decisions
• Exceptional collaborator with the ability to lead and motivate cross-functional teams. Must be skilled at aligning stakeholders around a shared vision while driving accountability
• Strong project management skills to manage complex projects and drive execution across teams

Responsibilities

• Developing and executing GTM strategies, including market analysis, product positioning, and launch planning
• Working with marketing, sales, engineering, and other teams to ensure a unified approach to product launches and driving value across the entire customer experience
• Understanding customer needs, competitive landscapes, and market trends to inform product and GTM strategies. Leading marketing research and competitive intelligence gathering workstreams
• Leveraging our launch framework, lead and coordinate cross-functional go-to-market efforts for product launches, including positioning, messaging, enablement, and execution planning. Partner closely with Product, Marketing, Sales, and Customer Success to ensure alignment, readiness, and a seamless rollout that drives adoption and revenue impact
• Defining the unique value proposition of the product and crafting compelling, differentiated messaging for key buyer personas
• Providing sales, account management, and customer teams with the necessary training, resources, and support to effectively sell the product and retain and grow accounts. Lead development of GTM aids ranging from pricing guidance, assets, bundling strategies, and enablement tools that empower Sales, Marketing, and Customer teams
• Tracking key performance indicators (KPIs) related to win rate, product usage and adoption, customer satisfaction, and revenue generation. Identify outages and drive optimization
• Adjusting the GTM strategy and supporting customer-centric innovation based on market feedback and performance data

Preferred Qualifications

Experience or interest in EHS, compliance, or sustainability domains is highly valued

Benefits

• Health, dental, and vision insurance
• Life insurance and disability coverage
• Generous PTO accrual and paid parental leave
• 401(k) plan with company matching
• Employee assistance program
• Voluntary supplemental benefits (Accident, Hospital Indemnity, Critical Illness)