Senior Product Manager - Growth

Summary

Join TROOP, a remote-first, international company, as a Senior Product Manager for Growth. You will define and drive a Product-Led Growth (PLG) strategy, optimizing for user-driven growth and leveraging customer insights and data. Responsibilities include A/B testing, cross-functional collaboration, and defining PLG metrics. The ideal candidate has 5+ years of B2B SaaS Product Management experience with proven PLG success. TROOP offers a competitive salary, comprehensive benefits including health, dental, vision, life insurance, paid time off, and unique perks like yearly offsite adventures and a mental health budget.

Requirements

• 5+ years of Product Management experience within B2B SaaS startups/scale-ups, with hands-on PLG experience
• Proven PLG success: Demonstrated ability to drive growth through self-serve product initiatives, experimentation, and user-centric design
• Exceptional communication and collaboration skills: Comfortable working cross-functionally and influencing stakeholders to achieve PLG goals
• Experience with go-to-market strategies for product launches, especially in PLG contexts that prioritize in-product marketing and user adoption
• Experience in managing partnerships and integrations with third-party platforms and services, with a demonstrated ability to collaborate with external stakeholders
• Familiarity with API integration and the technical aspects of building and maintaining integrations

Responsibilities

• Define and drive a PLG strategy: Shape a product vision and roadmap aligned with PLG principles to maximize user acquisition, activation, and expansion directly through product experiences
• Optimize for user-driven growth: Partner closely with the growth team to build a seamless onboarding flow, foster in-product discovery, and design self-serve experiences that convert users to higher tiers of engagement
• Leverage customer insights and data: Conduct market and user research to identify pain points and opportunities, using data analytics to validate insights and refine product decisions
• Experimentation and iteration: Lead A/B testing and rapid experimentation cycles to refine product features based on real-time feedback, maximizing user engagement and retention
• Cross-functional collaboration: Collaborate with engineering, design, data, and customer success teams to launch and iterate on high-impact features that align with PLG metrics and goals
• Define and track PLG metrics: Set and monitor key performance indicators, including activation, retention, and monetization rates, and use data-driven insights to iterate and optimize features
• Drive user engagement and onboarding: Enhance and own the user journey, ensuring an intuitive experience that guides users to discover value quickly and achieve their desired outcomes with minimal friction
• Champion product innovation: Stay current with PLG and SaaS trends, leveraging insights from market research and competitor analysis to identify new opportunities for differentiation

Preferred Qualifications

• Experience with mobile product management, including native mobile app development
• Experience within Business Travel/Events/Meetings SaaS platforms

Benefits

• Paid Time Off : We provide a generous PTO policy of 23 days per year, allowing you ample opportunity to relax, recharge, and have some well-deserved fun
• Healthcare Insurance : Healthcare insurance is provided and administered via DEEL/Aetna. We offer 3 plans and provide anywhere from 70-80% coverage monthly
• Dental + Vision Insurance: Dental and Vision insurance is provided and administered via DEEL/Guardian(VSP), we offer one plan for each and provide 90% coverage monthly
• Life Insurance: Life Insurance is provided and administered through DEEL/Guardian and we cover 100% of the cost
• Access to TalkLife : We offer access to “Talk Life” as a 100% free, anonymous platform where employees connect with others at any time for peer-to-peer support, offering and receiving advice, empathy, and encouragement regarding any situation on their mind. It is a complement to professional help and is available 24/7
• Mental Health Budget : Yearly budget assistance for mental health support for all our employees
• Unforgettable Adventures : At TROOP, we cherish the bonds we create and the time we spend together. Each year, we embark on an incredible offsite to a surprise location, courtesy of TROOP. You'll have the opportunity to explore new cultures, create lasting memories, and bond with your colleagues in a unique and exciting way
• Compensation : The range is between $120,000 - $180,000. The final salary offer will depend on various factors unique to each candidate. These factors include educational background, specific skills, and professional experience. Additionally, the scope of the role and the candidate's geographic location will also be considered. All of these elements will be thoroughly evaluated during the selection process