SEO Specialist

Summary

Join Reliance Health as our SEO Specialist and manage all SEO and SEM activities, including content strategy, keyword research, and paid search campaigns. You will be responsible for enhancing search engine rankings, improving website traffic, and maximizing ROI. This role requires developing and implementing SEO strategies, managing SEM campaigns across various platforms, conducting keyword research, and optimizing campaigns. You will also track and analyze website and PPC performance, optimize website content, and collaborate with other teams. The position demands a BSc or MSc degree, 4 years of experience in SEO and SEM, and proficiency with website analytics and bid management tools.

Requirements

• BSc or MSc degree in a relevant field
• 4 years of proven experience in SEO and SEM, including PPC management
• Strong understanding of SEO best practices, search algorithms, and ranking factors
• Proficiency with website analytics and bid management tools
• Basic knowledge of HTML, CSS, and JavaScript
• Experience with A/B testing and multivariate experiments
• Excellent communication skills and collaborative abilities

Responsibilities

• Develop and implement SEO strategies to improve search engine rankings and drive organic traffic
• Manage SEM campaigns across Google, Yahoo, and Bing to maximize ROI
• Conduct keyword research and optimize campaigns for target keywords
• Track, analyze, and report on website and PPC performance
• Optimize landing pages and website content for better search visibility
• Collaborate with editorial, marketing, and development teams to ensure SEO best practices
• Execute link-building strategies and analyze competitor tactics
• Stay updated on SEO/SEM trends and algorithm changes
• Manage campaign budgets and provide accurate cost estimates

Preferred Qualifications

Experience with A/B testing and multivariate experiments

Benefits

• A fantastic working environment that’s fully remote
• Premium health insurance package
• Collaborative and inclusive work environment
• Professional development, mentoring and growth opportunities
• Unlimited Leave Days: Take the time you need to recharge and rejuvenate
• Learning & Development Benefit: We provide an allowance to support your ongoing professional growth and skill enhancement