NRG Consulting Group is hiring a
Site Director

Summary

Atmos is seeking a dynamic and visionary Site Director to lead their web site, focusing on exploring the intersection of climate change and culture. The role involves strategic planning, editorial leadership, team management, website management, budget management, audience development, and more. Remote work with preference for East Coast hours is offered.

Responsibilities

• Collaborate with leadership team to develop and implement long-term strategic plans that drive the growth and impact of the Atmos web site
• Identify emerging trends and opportunities within the climate and culture space
• Build and maintain relationships with key stakeholders, including contributors, partner organizations, and industry experts
• Oversee the translation of print stories to digital
• With the editor-in-chief, develop and then execute the editorial vision, ensuring content aligns with the organization's mission and resonates with the target audience
• Oversee the planning, creation, and publication of engaging and thought-provoking articles, features, and multimedia content on the website including ownership of the site editorial calendar
• Sign off on all stories published on the Atmos website. This includes editing text as well as ensuring articles are published with all necessary components such as correct credits, captions, and visuals, and laid out according to Atmos’s visual identity and standards
• Write and/or commission stories as time allows
• Own and manage the publication of all Atmos newsletters
• Recruit, mentor, and lead a talented team of writers and editors as their department head
• Foster a positive and inclusive work environment that encourages the Atmos principles: Biodiverse, Adaptive, Symbiotic, and Kinetic
• Perform bi-annual check-ins with all supervisees, while providing ongoing feedback throughout the year
• Participate in organizational trainings and model learned skills for the editorial team
• Maintain documentation for all departmental workflows on a regular basis
• Own the development and maintenance of the Atmos web site including new features, updates, and the prompt resolution of website bugs
• Collaborate with the creative team on site design direction and implement updates and re-designs with the development partner
• Maintain the ecommerce section of the Atmos website, including updating with new products as launched
• Ensure all editorial areas of the Atmos web site are robust, up-to-date, and optimized, including topic pages, contributor pages, and magazine landing pages
• Manage assigned budgets effectively, ensuring resources are allocated efficiently for maximum impact
• Utilize analytics tools to measure the performance of content, audience engagement, and overall platform metrics to ensure that stories are resonating with our audience as well as expanding it
• Employ an effective SEO strategy to make sure that stories are reaching the widest audience possible
• Implement data-driven insights to refine strategies and improve outcomes, adjusting our editorial approach as more data becomes available
• Develop content distribution strategy and partnerships. Share stories regularly with content distribution partners to increase traffic, and collaborate with social team to ensure all stories are promoted across platforms
• Make use of and create a strategy for utilizing Atmos’s newsletter subscriber base for sending out articles published on the website