SMM / Content Writer

Summary

Join Aurora Labs, a company building the future of modular blockchain infrastructure, as their Content and Community Lead. You will lead the entire content and community playbook, working directly with the Head of Marketing & Ecosystem. This role involves building and running a content machine across various platforms, owning social channels, translating product updates and news into engaging content, coordinating with internal teams, maintaining a content calendar, editing and proofreading, tracking performance, and experimenting with new channels to drive engagement. The ideal candidate has 4–6+ years of experience in social or content roles, ideally in crypto or tech, and possesses strong writing skills, an understanding of crypto culture, and the ability to translate complex topics into clear and engaging content. They should be highly active online, confident in juggling multiple tasks, and able to take ownership of their work. Bonus points for experience in high-growth startups, familiarity with specific content management tools, SEO knowledge, and additional languages.

Requirements

• 4–6+ years in social or content roles, ideally in crypto or tech
• You write like a human, not a bot; and you get crypto culture
• Native English speaker or close to it
• Editorial sense + the ability to translate complex topics into clarity
• Extremely online: you follow crypto drama, understand the narratives, and know when to drop a meme or go full giga-brain
• Confident juggling multiple content streams and meeting tight deadlines
• You take ownership. No hand-holding. No excuses

Responsibilities

• Build and run a content machine: threads, blog posts, memes, videos, and more
• Own our social channels (mostly X/Twitter, but also LinkedIn, Telegram, Discord, etc.)
• Turn product updates, ecosystem news, and blockchain trends into punchy content
• Coordinate across internal teams to launch campaigns and announcements
• Maintain a weekly content calendar that stays flexible to real-time moments
• Edit, proofread, and raise the quality bar across all our content
• Track performance, tweak formats, and double down on what’s working
• Experiment with tone, storytelling, and new channels to drive engagement
• Build a voice that the whole crypto world starts quoting

Preferred Qualifications

• Worked in high-growth startups or fast-paced agency environments
• Familiar with tools like Notion, Hootsuite, ContentStudio, or similar
• Understand SEO and how content drives growth
• Extra language(s)? Even better
• You’ve launched a shitcoin, hosted a Space, or gone viral for a spicy take - tell us about it