Connexity is hiring a
Sr. Digital Marketing Performance Analyst II

Summary

The job is for a Senior Digital Marketing Analyst II at Connexity, a performance-marketing technology company. The role involves managing strategic objectives across Analytics, Operations, Innovation, and Leadership, using big data to drive growth for the business and clients. The candidate should have 6+ years of experience in a data analytical role, 4+ years of experience managing paid digital marketing campaigns, and 1+ year(s) of managerial experience. The position is open to remote work in certain states and offers competitive compensation with various perks.

Requirements

• 6+ years of experience in a data analytical role
• 4+ years of experience managing paid digital marketing campaigns
• 1+ year(s) of managerial experience; preferred or strong desire to manage and build a team
• Performance marketing / direct response experience required
• BS / BA Degree in business, economics, mathematics, computer science, or statistics preferred

Responsibilities

• Produce and report on business unit metrics relevant to traffic, monetization, and conversion quality
• Formulate hypotheses that can be tested, measured, and reported on to a larger audience
• Support business initiatives by identifying key trends in big data that can drive growth for the business
• Validate data integrity in all analyses performed
• Manage day-to-day operations of high-impact marketing campaigns, focusing on both supply and demand
• Monitor daily and intraday vital signs of business units owned and ensure performance tracks to expectations
• Partner with multi-disciplinary teams to identify and resolve business short-falls and build upon wins
• Act as internal and external source expert for accounts & business unit(s) managed
• Produce and present executive reports that provide recommendations to drive high-level decision-making
• Lead projects and pitch ideas for products/processes that enhance operational effectiveness
• Develop project and product roadmaps that support the growth of business units owned
• Remain current on professional and industry developments directly impacting area of responsibility
• Play a key role in managing and guiding the professional development of junior-level analysts

Benefits

• Health Care Plans (Medical, Dental & Vision)
• Retirement Plan (401k Matching)
• Life Insurance (Basic, Voluntary & AD&D), LTD & STD
• Paid Leave Benefits (Maternity, Paternity & Medical)
• Learning & Development Program (educational tool)
• Flexible work schedules
• Free Food & Snacks
• Wellness Resources
• Equity