Staff Data Scientist, Inference, Marketing Technology

Summary

Join our Marketing Technology team as a Data Scientist to drive improvement of our measurement of brand marketing and develop insights that support how we plan and optimize campaigns.

Requirements

• 9+ years of relevant industry experience (e.g. ML scientist, tech lead, junior faculty) and a Master’s degree or PhD in a quantitative field
• Strong fluency in Python or R for hands-on IC work and advanced data analysis in SQL at scale
• Proven mix of strong intellectual curiosity with high level of pragmatism and engagement with the technical community, that demonstrates an eagerness to learn and share
• Comfort to collaborate with product managers and software engineers to design and understand complex systems
• Knowledge with Bayesian Modeling, MMM and multi-sided markets
• Strong knowledge of causal inference, statistics and experimentation
• Skilled in statistical programming (Python or R) and database usage (SQL)
• Ability to solve business problems using appropriate methods and models
• Ability to communicate clearly and effectively to cross functional partners of varying technical levels and drive impact
• Ability to translate complex findings and results into a compelling narrative. Proven ability to communicate clearly and effectively to audiences of varying technical levels

Responsibilities

• Apply or develop causal inference methods, bayesian regression models to estimate the effect of Airbnb’s online and offline advertising
• Design and analyze experiments to measure the effectiveness of our digital marketing spend
• Use LLM to understand user travel scenarios and preferences and optimize marketing touch points
• Generate insights about customer segments and the company's most valuable guests to improve ad effectiveness and optimize spend
• Work closely with a range of stakeholders to design and implement measurement of brand marketing campaigns
• Think strategically about opportunities to improve and scale our brand measurement and customer insights

Preferred Qualifications

• PhD in Economics, Statistics, Marketing, or related field
• Passion for marketing and consumer science; a desire to keep up with and find opportunities to apply academic research

Benefits

• Bonus
• Equity
• Benefits
• Employee Travel Credits