Strategist, Marketing Science

Summary

Join Power Digital, a tech-enabled growth firm, as a Marketing Measurement Manager and leverage your data analysis and reporting skills to manage and recommend modern measurement strategies for marketing campaigns. You will be responsible for managing client relationships, utilizing data to identify performance insights, presenting findings to executives, and identifying opportunities for service expansion. This role requires proficiency in R, SQL, and Python, as well as experience with ETL tools. Power Digital offers a fully flexible work environment (remote, in-office, or hybrid), robust benefits, and unlimited time off. The ideal candidate possesses strong communication and presentation skills, a creative problem-solving mindset, and an advanced understanding of statistical concepts. This position offers opportunities for growth and leadership within a rapidly growing firm.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field
• 3+ years of experience in marketing analytics
• Strong data visualization skills using Looker, Tableau, PowerBI, or Excel
• Proficiency in R or Python, and SQL
• Experience with ETL tools, such as Funnel.io and Fivetran
• Excellent communication and presentation skills
• Ability to work independently and as part of a team
• Strong attention to detail
• Self-motivated and able to work under pressure

Responsibilities

• Manage overall measurement strategy for a book of clients, including statistical modeling, experiment design, and customer analysis
• Utilize large amounts of data to identify meaningful performance insights or opportunities for improvement using R, SQL and Python
• Present findings simply and eloquently, always leading to a “so what” and action
• Communicate effectively to executive-level points of contact
• Identify opportunities to expand services
• Maintain expected level of client retention
• Consistently drive efficiencies within the current reporting & insights processes
• Stats-based performance forecasting
• Employ AI technologies to enhance and optimize business processes
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

Preferred Qualifications

• Experience with digital data collection tools (GA4, Google Tag Manager, Adobe Analytics)
• Experience with ad platform reporting and data systems (3rd party pixels, product catalogs, and server-side tracking)
• Key Performance Indicators (KPIs)
• Measurement/Marketing Science client retention for your book of business
• Client sentiment for dedicated accounts
• Efficiency and quality of analysis delivery, both in the hard output and presented narrative
• A creative, problem-solver mind with a foundation of hard data skills
• Advanced understanding of statistical concepts: advanced modeling, experiment design, customer analysis, limitations of statistics, etc
• Experience using Data Science to guide marketing decisions

Benefits

• Base salary + commission opportunities
• Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
• 401(k) plan - 4% employer contribution matching
• Unlimited Time Off available on day one
• Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
• Fully flex work environment: full-remote, in-office, or hybrid
• Employee Assistance Program (EAP)
• 12 observed United States national holidays + 2 mental health recharge days per year
• Unlimited opportunities for growth & leadership within a rapidly growing firm
• Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
• Quarterly awards including prize money and recognition for outstanding performance
• Opportunities to be involved in company DEI initiatives