Summary
Join DEPT®, a pioneering technology and marketing services company, as a Search Marketing Specialist! You will implement marketing campaigns, analyze data, manage workflows, and craft compelling communications. This role requires at least 6 months of paid search experience (Google Ads is a must), strong analytical skills, and proficiency in Excel. DEPT® offers a collaborative environment and a comprehensive benefits package including healthcare, 401k, PTO, paid holidays, and parental leave. The position is available in several US locations with varying salary ranges and work arrangements (remote or hybrid). Relocation is not offered.
Requirements
- A minimum of 6 months’ paid search experience (Google Ads a must; Meta Ads a plus) and be comfortable with topics such as budgeting, bidding, and testing methodology
- Proven prior work experience in a production-oriented or similar role
- Strong analytical and reporting skills and be proficient in Excel; you already know vlookup, pivot tables, concatenating, text to columns, and love working with numbers
Responsibilities
- Implementing marketing campaigns by assembling plans and objectives, creating schedules, organizing, reporting data, and tracking progress
- Collecting, analyzing, and processing large amounts of data
- Managing your workflow to ensure timely delivery on projects
- Crafting clear and compelling internal and external communications
- Working collaboratively and cross-functionally across internal channels to meet the needs of the team and clients
- Maintaining a working knowledge of Google Ads and Bing adCenter
- Preparing weekly/monthly reports and making recommendations for optimization
Preferred Qualifications
- A Google Ads certification
- You are an energetic and creative search marketing enthusiast; eager to roll up your sleeves and be hands on, learn, and grow in the search engine marketing space
- Strong written and verbal communication skills
- You are entrepreneurial spirited and a self-starter; able to work both independently and in a team environment
- A desire to stay current with the latest marketing trends
Benefits
- Healthcare, Dental, and Vision coverage
- 401k plan, plus matching
- PTO
- Paid Company Holidays
- Parental Leave
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