B2C Monetisation

Summary

Join Immutable, a leading global technology company revolutionizing the gaming industry on Ethereum, as the Head of B2C Monetisation. Lead the design and launch of innovative consumer-facing products that generate substantial revenue while enhancing player value. Operate as a founder within a dedicated innovation pod, collaborating with product, engineering, finance, and commercial teams. Focus on developing a pre-launch monetisation product using a novel on-chain mechanism supported by stablecoins. You will be responsible for the product's commercial success, securing partnerships with high-quality games, and building a scalable operational model. This role reports directly to the executive team and founders, providing significant support and investment in your development. The position demands a proven track record of building and launching revenue-generating products and a deep understanding of consumer monetisation strategies.

Requirements

• Experience from a top-tier strategy consulting firm with a clear shift into execution-focused, fast-paced product or startup environments
• A strong track record of commercial ownership; you’ve built and launched new products or ventures that generated revenue and solved real user problems
• Comfort navigating zero-to-one environments, where the right answer isn’t obvious and success comes from structured testing, customer intimacy, and decisive execution
• The ability to sell a product vision early; you know how to pitch an idea with energy, conviction, and enough rigour to bring internal and external stakeholders on board
• Deep curiosity about how consumer products monetise; you’ve thought about things like pricing psychology, incentive design, checkout flows, or yield mechanics, and can bring structured ideas to the table
• A hands-on, low-ego approach to execution; you’ll be working closely with engineering, finance, and legal to get products shipped, and know how to navigate complexity without losing momentum

Responsibilities

• Design and validate entirely new revenue streams for Immutable’s player base
• Work closely with strategic game partners to test early hypotheses, gather signal, and refine our monetisation model through fast, high-integrity experimentation
• Own the commercial architecture of these products, including pricing models, monetisation mechanics, risk frameworks etc
• Collaborate with product and engineering to scope and deliver high-impact MVPs with clear value to both players and games
• Lead conversations directly with game studios to secure design partners, pilot deals, and early commercial agreements
• Build a sustainable, scalable playbook that can be operationalised across our game network and supported by future team expansion
• Define the early operating model and go-to-market for Immutable’s consumer monetisation function, with a direct line of sight to revenue contribution and business model innovation

Preferred Qualifications

• Experience launching monetisation products in gaming, fintech, or consumer marketplaces
• Hands-on exposure to Web3 technologies, especially around wallets, stablecoins, or tokenised economies
• Familiarity with pre-order mechanics, webstore flows, or player lifecycle monetisation
• A personal interest in games, players, and the psychology of why people spend

Benefits

• We commit to paying globally competitive salaries and contributions & we share our products' success through Employee Stock Options
• We also support our US Employees with Medical and 401K Insurance
• Our flexible working model blends the best of both worlds: Sydney-based employees enjoy three days a week in our vibrant head office, while remote team members can work from home or utilise access to global office hubs via a WeWork All-Access pass
• We offer USD $500 WFH allowance to set up your home office and USD $600 per annum to put toward your internet and phone usage
• We offer up to USD $1,350 per annum for any classes, courses or events to support your growth and development
• Enjoy access to free online courses via Udemy
• Enjoy USD $800 per year to put toward your health and wellbeing
• Get 24/7 access to unlimited counselling for you and your family when you need it through our EAP Service
• Monthly subsidy and discounted rate with ClassPass, including a 1-year free membership to Breethe
• New parents receive 12 weeks of paid leave in our gender-neutral offer
• The birthing parent also gets an additional six weeks of leave for rest and recovery leading up to and after birth
• We also offer Miscarriage Leave and extra leave for IVF treatments
• Enjoy 2 additional paid annual leave days at the end of the year and a paid day off for your birthday