Community Manager - Chief Storyteller

Summary

Join the Houston Properties Team as a Social Media Manager to craft compelling narratives that attract top real estate agents. You will develop and execute organic and paid social media campaigns, creating content that showcases agent success stories and team culture. The ideal candidate possesses 5+ years of social media community building experience, 3+ years in real estate, and a passion for storytelling. Responsibilities include content creation, campaign execution, collaboration with recruiters, and performance tracking. Success is measured by increased agent engagement, webinar attendance, and qualified leads for the hiring team. This is a fully remote position offering competitive compensation and bonus structure.

Requirements

• 12+ months working remote
• Min 5+ years professional experience building a social media community
• Min 3+ years of experience working with real estate agents, team or brokerage

Responsibilities

• Create content that tells the real stories behind our agents’ success
• Highlight agent wins, team culture, behind-the-scenes moments, and client impact
• Develop and execute organic and paid campaigns designed to start conversations with agents
• Collaborate with recruiting and leadership to deeply understand who we serve — agents who are ambitious but underserved
• Explore which type of content attracts agents who are attracted to our values: accountable, caring, knowledge, transparent, and coachable
• Focus on making agents feel seen, understood, and inspired through every post
• Track performance, but always prioritize authenticity over vanity metrics

Preferred Qualifications

• You are naturally curious about people and why they do what they do
• You love telling human-centered stories — not just creating ads
• You see social media as a tool to connect, not just promote
• You can turn a testimonial, an agent’s challenge, or a team win into content that gets agents thinking, “That could be me.”
• You’ve used social media to recruit, inspire, or mobilize people (bonus if you’ve recruited agents, loan officers, or salespeople)
• You know how to balance reach with resonance — making sure the right agents see the right story at the right time

Benefits

• Freedom to Engage & Grow: We’re all about building thriving online communities and fostering real conversations. You'll have the autonomy to develop engagement strategies, test new ideas, and shape how we connect with our audience—without unnecessary constraints
• Fully Remote Forever: We are a fully remote team, giving you the flexibility to build and manage communities from anywhere. Say goodbye to commuting and hello to meaningful online interactions
• Competitive Compensation: We offer a salary and bonus package that reflects your expertise in community engagement, audience growth, and brand reputation management
• Make a Real Impact: Your work will directly shape how our brand is perceived online, how we attract top agents and clients, and how we foster an engaged, loyal community. You won’t just manage a community—you’ll help define its success