Content Creator

Summary

Join Ollie, a company dedicated to improving the lives of pets and their owners, as a Content Creator! You will conceptualize and produce engaging short-form video content for social media platforms like Instagram and TikTok. This remote, U.S.-based role requires expertise in video production, social media trends, and storytelling. You'll manage the entire content creation process, from ideation to editing, and collaborate with the marketing team. Success in this position demands strong visual skills, a passion for dogs, and excellent communication. Ollie offers a competitive salary, benefits, and a supportive team environment.

Requirements

• Have a proven track record of social media content creation with a portfolio showcasing your ability to create viral, high-performing content
• Have a deep understanding of social media platforms and their ecosystems, trends, challenges, and each platform’s unique community culture
• Be comfortable and charismatic in front of the camera
• Have a proficiency in hands-on content creation, including ideation, production, and creative execution via in-app editing, video editing software, and creative tools to produce visually appealing and well-edited content
• Be able to work independently and cross-functionally alongside the Social Media Lead, creative team, and other marketing team collaborators
• Have strong visual and storytelling skills, with an eye for detail and a knack for capturing attention quickly
• Be familiar with social media management tools (i.e. Sprout Social)
• Have excellent written and verbal communication skills
• Be a creative thinker with the ability to develop engaging content and messages
• Be passionate about dogs and understand dog parents and the dog community
• Have a strong attention to detail and commitment to quality

Responsibilities

• Conceptualize, star in, and create engaging and original short-form video content for social channels like Instagram and TikTok that aligns with Ollie’s brand's voice and objectives
• Stay ahead of social media trends, challenges, and cultural moments to implement relevant and timely content into the broader social media calendar
• Collaborate closely with the Ollie brand marketing team to understand campaign goals and messaging, translating them into visual narratives that drive engagement and brand advocacy
• Execute end-to-end video production, including ideation, filming, editing, sound design, and visual effects, to deliver polished and high-quality content
• With the goal of continuously improving performance metrics, experiment with different video styles, techniques, and formats to keep content fresh and appealing to diverse audiences
• Monitor social media trends, competitor activity, relevant conversations, and feedback, and leverage these insights to inform our content strategy and creative output
• Frequently analyze performance of content to optimize continuously via regular reporting and actionable recommendations
• Engage with and manage the Ollie and broader dog community across various social media platforms (Instagram, Facebook, TikTok, etc.) and monitor comments and trends to foster a sense of community and drive meaningful interactions
• Drive proactive social interactions across social channels to keep Ollie involved in relevant conversations and top of mind for social users
• Explore opportunities for and assist with creative production on ad hoc content-related projects including podcast, YouTube Shorts, LinkedIn, Ollie member Facebook group, Reddit forums, blog content

Benefits

• Competitive salary and a stake in the company
• Sponsored 401k program with employer match up to 4%
• Comprehensive health coverage including medical, dental and vision
• Unlimited vacation policy that you're encouraged to use
• Paid parental leave
• 1-week paw-ternity leave for new dog parents
• Free Ollie subscription