Copywriter

Summary

Join OLIVER, a leading specialist in building in-house marketing agencies, as a B2B Copywriter for a 5.5-month freelance role based remotely in India. You will be responsible for creating engaging content across various digital channels, including marketing automation, email, websites, and social media. This role requires a minimum of 4 years of experience in B2B copywriting within a professional English-speaking environment. You will be adapting existing content, conducting research, and ensuring quality assurance. A passion for new technologies and AI is essential. The role offers the opportunity to work on impactful projects within a dynamic and innovative team.

Requirements

• Consistent attention to detail
• Strong time management skills and the ability to be self–directed
• Excellent English writing and communication skills
• Passionate about new technology, digital trends, creativity and creative technology
• Question and provide constructive feedback regarding marketing activities which are out of their primary area of responsibility (i.e. digital strategy, UX / UI, creative and design)
• Relevant working experience of 4-6 years in similar roles
• Delivered B2B projects
• Experience working within creative or content agencies
• Passion for and inquisitive about AI and new technologies

Responsibilities

• Develop clear, engaging, and persuasive copy for various platforms, including marketing automation campaigns, social media, websites, and search engine marketing (SEM), using provided marketing materials
• Adapt content to align with content strategy, brand and industry guidelines
• Complete content briefing documents by consolidating information from existing content plans. This includes: Marketing automation builds documents, Web content build briefs, Webinar platform builds (e.g., ON24), Social media briefs
• Perform quality assurance (QA) checks on marketing materials to ensure accuracy and consistency
• Support research for product content
• Implement SEO best practices for 3m.com experiences, providing recommendations for tags and metadata
• Handle general administrative tasks related to content management

Preferred Qualifications

Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical