Remote CPG Freelance Writer

Summary

Join our team as a freelance writer to create insightful content on key trends and operational challenges in the consumer packaged goods (CPG) industry.

Requirements

• Strong business writing skills with the ability to explain complex topics clearly
• Experience in business journalism, PR, or professional writing for a B2B audience
• Deep understanding of CPG industry dynamics and operations
• Excellent research skills to uncover data, trends, and expert perspectives, with the ability to articulate complex ideas clearly and compellingly
• Ability to analyze financial and operational data and translate it into actionable insights
• Familiarity with topics like financing, manufacturing, operations, and COGs
• Strong storytelling abilities to craft compelling narratives around business topics

Responsibilities

• Research and write insightful blogs (1000-2500 words) and more in-depth articles (up to 7000 words) on CPG trends, challenges, strategies, and innovations in product manufacturing
• Cover key CPG verticals including Food, Beverage, Beauty, & Personal Care
• Develop content for blogs, whitepapers, e-books, and opinion pieces that analyze and critique trends, current practices, and new approaches to product manufacturing within the focused vertical
• Highlight inventory management, financing, manufacturing, supply chain, logistics, and other critical operational issues related to each vertical
• Gather insights from industry experts and synthesize data to offer unique perspectives and demonstrate thought leadership and subject matter expertise
• Tailor the content to our target audience of entrepreneurs, CPG professionals, brand merchants, and other industry leaders scaling their small and medium-sized businesses
• Craft engaging stories that blend business analysis with real-world examples of business success through case studies, business profiles, and industry reports
• Collaborate with our marketing team to align content with overall brand messaging and objectives
• Stay up-to-date with industry trends and developments to inform content creation
• Adhere to deadlines and manage multiple writing assignments simultaneously

Benefits

Competitive compensation commensurate with experience