Quisitive is hiring a
Digital Marketing Specialist

Summary

The job description is for a Digital Marketing Specialist at Quisitive, a rapidly growing Microsoft partner. The role involves collaborating with the content marketing team to enhance online brand presence and drive lead generation through various digital marketing strategies.

Requirements

• Great attitude, proactive nature, and enjoy what you do!
• Strong communicator and storyteller- written, editing, verbal and visual
• Strong organizational & time management skills
• Desire to work in a team environment and ability to work across organization functional boundaries
• Creative, innovative, and thinks outside the box
• Working knowledge of: Adobe Illustrator, Adobe Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing software, as well as Google Analytics & Google AdWords, and Buffer/Hootsuite
• Strong understanding Social Media platforms such as: X, Facebook, LinkedIn, YouTube
• Familiarity with web design and content management systems (WordPress)
• Ability to multitask and perform under tight deadlines
• Experience with visual communication principles
• Excellent analytical and project management skills

Responsibilities

• Collaborate with an established content marketing team to enhance our online brand presence and drive lead generation
• Manage social media platforms, strategize and execute campaigns for SEM, ABM, PPC, and other digital advertising avenues
• Oversee the company’s social media presence, including content creation, scheduling, and community engagement
• Develop and manage content marketing strategies, including blog posts, whitepapers, case studies, etc
• Monitor and analyze campaign performance, provide monthly reports and insights
• Work closely with different teams, including sales and value stream leads to ensure cohesive and effective digital marketing strategies
• Conduct market research to identify trends, opportunities, and competitive landscape
• Maintain and enhance the company’s brand image through consistent messaging and visual identity across digital marketing channels
• Understand, create, and manage multi-channel marketing campaigns across various platforms (email, content, social media, paid search, events, webinars.)

Preferred Qualifications

• Experience in Microsoft professional services and/or B2B technology
• Experience with Account Based Marketing (ABM) campaigns
• Knowledge of Dynamics CRM, Zoominfo and/or 6Sense intelligent platform
• Knowledge of email/marketing automation technologies (Marketo, Dynamics, ClickDimensions, or a similar application)