Digital Media Marketing Strategist

Summary

The job is for a Digital Media Strategist at a Performance Branding company. The role involves working with clients, designing marketing strategies, analyzing data, optimizing account performance, implementing technology, and delivering creative recommendations. The qualifications required include a Bachelor's Degree or equivalent experience, general business acumen, interest in performance-oriented digital marketing, working knowledge of Excel, and full professional proficiency in English. The job benefits include base salary (DOE), unlimited vacation policy, monthly phone stipend, comprehensive medical, dental, and vision insurance options, 401(k) plan with matching, dog-friendly office, hybrid work opportunity, professional development program, bonus perk - $50/week Seamless allowance.

Requirements

• Bachelor’s Degree or equivalent experience
• General business acumen
• Desire to work in a deadline-oriented environment
• Interest in pursuing a career in performance oriented digital marketing
• Working knowledge of Excel (conditional statements, pivot tables and vlookups)
• Full professional proficiency (written and spoken) of the English Language

Responsibilities

• Working with a portfolio of clients
• Client communication (written & verbal)
• Working across multiple teams to design and execute marketing strategies that align with client goals and business objectives
• Producing meaningful marketing KPI dashboards and delivering cross channel performance reports with actionable insight
• Analyzing cross-channel performance data and extracting actionable insights
• Optimizing account performance using data insights, A/B testing, and consumer research
• Implementing proprietary technology and best practices
• Delivering creative & copy recommendations to clients based on historical performance

Benefits

• Base salary DOE
• Unlimited vacation policy
• Monthly Phone Stipend
• Comprehensive Medical, Dental, and Vision insurance options
• 401(K) plan with matching
• Dog friendly office
• Hybrid work opportunity
• Professional Development Program
• Bonus Perk - $50/week Seamless allowance