Director of Applied AI Strategy

Summary

Join DEPT®, a pioneering technology and marketing agency, as an AI Strategist! This remote role, based within 50 miles of New York, NY, requires a passion for marketing and technology, along with experience in media planning and AI strategy. You will be responsible for internal transformation by enhancing media team workflows with AI solutions, providing client consulting services focused on AI-driven media strategies, and contributing to growth and thought leadership. The ideal candidate possesses extensive knowledge of AI in media and marketing, strong communication skills, and experience working with major brands. DEPT® offers a comprehensive benefits package including healthcare, 401k, PTO, and parental leave.

Requirements

• 2+ years of applied AI consulting/strategy experience in the media or marketing space
• 5+ years of leading strategic engagements - AI, tech, digital or other relevant industry
• 4+ years of hands-on experience in omni-channel media strategy, planning & activation inclusive of all digital channels
• Extensive knowledge of AI solutions for media strategy, planning, buying, creative, production and measurement
• Experience creating strategic briefs, tooling recommendations and implementation roadmaps for AI solutions
• A strong POV on where AI makes sense - and where it doesn’t
• In depth knowledge of paid, earned, social and display media processes
• Experience working with nationally / globally recognized brands
• B2C and B2B experience
• Excellent communication and presentations skills
• Able to understand clients visible and invisible needs
• Strong collaboration, client relationship, and leadership skills
• Experience navigating cross-functional teams and dynamics
• Flexibility to travel for work meetings and events
• Curiosity, creativity and rigor

Responsibilities

• Work closely with the media team to determine how AI can best enhance their workflows and products - including overall strategy, tooling recommendations, gathering customization requirements and flow mapping
• Stay on top of key AI solutions for media, attend demos as needed and pursue relevant partnerships
• Provide ongoing AI education to the media team
• Help envision innovative solutions that will set DEPT apart
• Serve as a liaison between DEPT AI and DEPT media team when proprietary solutions are being developed (Greenhouse)
• Lead AI strategy engagements, primarily focused on media planning/activation but also digital experience, workflow and creative
• Champion the work by having a deep understanding of our partners business and what makes them tick
• Identify business growth opportunities and develop strategic recommendations to support the growth of client relationships
• Work along a range of cross-discipline teams both within the agency and client’s team alike, building a collaborative and trusting relationship along the way
• Participate in new business development and other growth opportunities
• Participate in conferences, PR, and other thought leadership opportunities

Preferred Qualifications

Ideally you have worked on nationally and internationally known, iconic brands, dealing with junior and senior level clients as well as internal and external stakeholders

Benefits

• Healthcare, Dental, and Vision coverage
• 401k plan, plus matching
• PTO
• Paid Company Holidays
• Parental Leave