Project Growth is hiring a
Google Shopping Ads Buyer

Summary

The job is for a remote Google Shopping Ads Buyer to manage and optimize campaigns, develop digital advertising strategies, and report on performance. The role requires proven experience in Google Shopping Ads, technical proficiency, strategic planning, analytical skills, excellent communication skills, adaptability, and creativity.

Requirements

• Proven Experience in Google Shopping Ads: Demonstrated success in managing and optimizing Google Shopping campaigns
• Technical Proficiency: Strong skills in Google Merchant Center and Google Ads
• Strategic Planning: Demonstrated ability to develop strategic advertising plans
• Analytical Skills: Robust analytical capabilities
• Communication and Reporting: Excellent communication skills, capable of creating detailed reports and presenting findings to stakeholders

Responsibilities

• Google Shopping Ads Management: Develop and manage Google Shopping ad campaigns
• Strategy and Direction: Develop and implement comprehensive digital advertising strategies
• Audience Segmentation: Conduct detailed audience research and segmentation
• A/B Testing: Execute and analyze A/B tests for different ad angles and creative strategies
• Analytics and Reporting: Leverage analytics tools to monitor, assess, and report on campaign performance
• Understanding Consumer Behavior: Apply insights into consumer behavior to refine advertising approaches

Preferred Qualifications

Adaptability and Creativity: Ability to pivot strategies based on performance data and market trends