Marketing Copywriter
Skin + Me
πRemote - United Kingdom
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Job highlights
Summary
Join Skin + Me, a mission-driven start-up, as Marketing Copywriter and contribute to communicating effectively with customers, increasing revenue and profit. The role involves producing high-quality copy across all streams, collaborating with the web team, and ensuring tone of voice consistency. The ideal candidate has 2+ years of experience in SEO principles and implementation.
Responsibilities
- Work with the web team to create compelling UX and web copy
- Collaborate with the wider team to execute content strategy
- Ensure tone of voice consistency across all marketing channels
- Be involved in the creative process of naming products and product ranges
- Write SEO-friendly copy for all areas of our website
- Develop compelling concepts and subject lines for email marketing campaigns
- Write attention-grabbing marketing copy for our digital and social ads
- Write compelling and engaging posts for social media channels
- Ensure tone of voice consistency across customer support communications
- Support the initial creation of internal written business documents and ongoing internal business communications
- Assist in refining and evolving our brand tone of voice across various touchpoints
- Collaborate closely with the design team to align copy with visuals for a cohesive brand message
- Monitor content performance, using insights to improve future campaigns
- Stay up-to-date on industry trends to bring fresh ideas and approaches to content creation
- Contribute to developing copy for packaging, point of sale and in-store materials
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