Marketing Manager Consultant

Summary

Join We Are Rosie, a company connecting buyers and sellers in the SMB market, as a B2B marketing consultant for a part-time, 10-20 hours/week, 8-12 week contract initially, paying $60-70/hour. Lead the marketing transformation across key channels, driving immediate impact and building sustainable marketing systems. This role requires a strategic generalist with proven B2B marketing experience. You will be responsible for website overhaul, email marketing, paid advertising, creative strategy, marketing operations, and project management. The ideal candidate will have 5+ years of B2B marketing experience in tech, SaaS, or AI companies, with a proven track record of marketing to SMB audiences and hands-on experience with various marketing tools.

Requirements

• 5+ years B2B marketing experience in tech, SaaS, or AI companies
• Proven track record marketing to SMB audiences
• Hands-on experience with website management, email platforms, and paid advertising
• Strong analytical skills with ability to optimize based on performance data
• Experience working independently in consultant or fractional marketing roles

Responsibilities

• Lead the redesign and optimization of our website to improve conversion and user experience
• Develop and execute targeted email campaigns for buyers, sellers, and prospects
• Oversee the management and optimization of Google Ads, Meta, LinkedIn, and other paid channels to drive qualified leads
• Collaborate with our designer on brand refresh and marketing asset development
• Establish processes, tracking, and reporting to measure campaign effectiveness
• Coordinate marketing initiatives, timelines, and deliverables across multiple workstreams

Preferred Qualifications

• Knowledge of VC ecosystem or M&A/acquisition space
• Experience in fintech or business services
• Familiarity with business valuation or financial services marketing
• Background with marketplace or two-sided platform businesses