Marketing Strategist

Summary

Join OneLocal, a SaaS company providing digital marketing solutions to SMBs, as a customer-facing Marketing Strategist. You will consult with clients, develop and optimize marketing campaigns, analyze performance, and collaborate with the team. This role requires strong digital marketing knowledge, SEO expertise, and excellent communication skills. Experience with various platforms and CRM systems is also necessary. OneLocal offers a remote-first work environment, paid vacation and personal days, and a commitment to diversity and inclusion.

Requirements

• 2+ years in a customer-facing marketing role (SaaS, marketing agency, or tech startup preferred)
• SEO expertise: Keyword research, technical SEO, content marketing, listings management, and Google Business Profile optimization
• Strong digital marketing knowledge, including content marketing, inbound strategies, and paid advertising (Google & Facebook)
• Experience with website platforms (Duda, WordPress, Shopify) and CRM systems (Salesforce preferred)
• Exceptional communication & client management skills - you can build strong relationships and simplify complex strategies
• Proven ability to manage multiple clients in a dynamic, fast-moving environment
• Project management skills, including experience with tools like Jira

Responsibilities

• Consult & Advise: Meet with clients to assess marketing needs, answer questions, and provide strategic guidance
• Set Expectations & Communicate Value: Clearly explain marketing strategies, performance expectations, and ROI
• Develop & Optimize Campaigns: Craft marketing plans tailored to client goals, ensuring alignment with branding and industry trends
• Analyze & Report: Use GA4, Google Search Console, and other analytics tools to track performance and provide actionable insights
• Collaborate & Innovate: Work closely with Account Managers and our Agency team to enhance client marketing strategies
• Drive Growth: Identify expansion opportunities to maximize value for clients and contribute to OneLocal’s success

Benefits

• The opportunity to have a major impact at a growing company that is helping small and medium sized businesses grow their digital presence
• Remote first: We have committed to a remote-first/distributed team work environment
• Paid vacation + paid personal days