Trendyol Group is hiring a
Media Planning Lead

Summary

The job is for a Media Planner in the Growth Team at Trendyol, an expanding e-commerce company. The role involves planning, executing, and optimizing media campaigns across various channels, as well as managing relationships with media agencies and other teams.

Requirements

• Bachelor's or Master’s Degree from a reputable university preferably in Management, Economics and other related departments
• 10 years of progressive media planning experience
• Experience developing and executing high-performing marketing campaigns on time and within budget
• Excellent project management skills
• Experience working with large cross-functional teams and external partners, including creative agencies and production
• Analytical, with great attention to detail. Data-driven and result-oriented
• Team-oriented with strong interpersonal skills
• Ability to multitask, prioritize tasks and coordinate different parties of the projects
• Ability to deliver fast, business-focused output of excellent quality
• Excellent command in english

Responsibilities

• End-to-end ownership from media campaign planning, tracking, set up, implementation, optimization, competition reports, reporting to post-mortem deep dive
• Ensure a best-in-class media strategy is consistently applied across all ATL consumer touchpoints
• Execute media planning process in order to deliver exceptional results on cross channel campaigns and measure success through econometric modelling
• Utilize strong analytical ability and knowledge to ensure an efficient application of media mix to achieve target with expected ratios and metrics
• Proactively researching the newest local and global trends in the Industry and market, developing personal strategic acumen
• Responsible for the relationship and daily work with media agency acting as point of expertise and contact between the agency and Brand Managers
• Strong relations with the other departments
• Experience on internal and external reporting
• Strong skills in invoicing processes
• Managing daily operations of content planning, tracking and reporting
• Offline media and production budget management
• Sponsorships

Preferred Qualifications

Media agency experience is a plus

Benefits

• Take responsibility from day one and develop skills with a talented and diverse international team
• Experience open communication, flexibility, and a start-up spirit in our unique culture
• Tackle big challenges in e-commerce with Agile practices and encourage growth by learning from mistakes
• Join creative and focused teams that prioritize collaboration and problem-solving
• Access our extensive training platform for continuous learning and personal growth
• Benefit from the support of a global team of experts with mentoring and professional development opportunities
• Connect with teammates regardless of physical distance through events, meetings, and social activities
• Enjoy competitive benefits such as Trendyol shopping budget, central and international office locations, and top-of-the-line technical equipment