Remote Social Media Strategy Lead

Summary

Job Description: A Social Media Strategist/Manager is sought for a breakthrough fitness-tech startup, System2 Technologies Corp., to develop and execute comprehensive social media strategies. The role involves working with top fitness influencers globally and helping grow the System2 social media assets.

Requirements

• Have 3 to 6+ years of experience in social media strategy or digital marketing, preferably within the coaching or fitness industry
• Deep understanding of social media platforms, algorithms, and best practices, with a track record of driving engagement and conversions
• Strong creative and analytical skills, with the ability to develop innovative content strategies and interpret data to optimize performance
• Excellent written and verbal communication skills, with a keen eye for detail and a passion for storytelling
• Ability to multitask, prioritize tasks, and work effectively in a fast-paced environment
• Experience with social media management tools (ie paid ads)
• Proven ability to work independently as well as collaboratively within a team
• Have the ability to set your own objectives, plan, execute, and achieve excellent results
• Care about our vision of making fitness more accessible to everyone, and be committed to health & fitness yourself

Responsibilities

• Develop and implement comprehensive social media strategies to increase System2 brand visibility, engagement, and lead generation across various platforms
• Work individually with Fitness influencers to help create their individual brands and develop their niche/client persona
• Create content calendars, promotions, and marketing strategies for influencers across our portfolio
• Create and curate compelling content (including graphics, videos, and written posts) that resonates with our target audience and reflects our brand identity
• Manage all social media channels, including scheduling posts, monitoring comments and messages, and analyzing performance metrics
• Stay up-to-date with the latest trends and best practices in social media marketing, incorporating innovative ideas to optimize our strategies continually
• Collaborate with cross-functional teams, including current fitness coaches, designers, and the account management team, to ensure cohesive messaging and maximize campaign effectiveness
• Monitor and analyze social media performance metrics, providing regular reports and insights to inform decision-making and drive continuous improvement

Benefits

• Health, Vision, and Dental insurance
• 401(k) coverage
• Unlimited PTO
• Reimbursement for remote-working equipment and expenses
• Opportunity to work with top influencers, work on exciting and innovative technologies, and make a meaningful difference in many real lives every day